Will Guidara is one of my hospitality heroes. This book is a MUST READ if you're in this business...I also find his voice incredibly soothing if you go after the Audible version. lol He is a renowned restaurateur and was the co-owner of Eleven Madison Park in NYC, one of the top-rated restaurants in the world. Guidara's approach to hospitality redefined the dining experience by focusing on creating memorable moments for guests that go far beyond food service. He makes hospitality an art form, elevating the dining industry standard. If you watched the latest season of The Bear on hulu, you'll recognize moments that were pulled from this book. He co-produced this season! In this book, he shares the secrets behind turning a good restaurant into an extraordinary one through "unreasonable" levels of customer care. This book is a masterclass in creating unforgettable guest experiences. Full synopsis in the Book Club in our Classroom section!

Yesterday, I got into a (heartfelt) heated discussion with some industry peers about "sending it back." Half the table was convicted about eating the burger with pickles on it after they asked for "no pickles" just so they would not be a burden to their industry peers. One friend went so far to say he won't even make Amazon returns. The other half of the crew felt that if they paid a lot for their meal and experience, it should be what they expect if not more so. They enjoy dining out as much as the rest of the world. For me, it's all about tone and how you say it. As long as I've been in the industry, and as much compassion and empathy I can feel for an overwhelming Friday night shift... I cannot eat an overcooked steak...lol. SMH. What about you- what are your thoughts on sending it back when you are in the guest's seat?

Hi everyone! Been in search of communities in Skool where I can connect with hospitality professionals - finally found a community! I am originally from the Philippines and now based in the Maldives. Currently employed in one of the resorts here and transitioning to my new career as a consultant-cafe business owner. I look forward to engaging, learning, and sharing my knowledge with everyone! 🥰