Context: I'm working from EU calling incoming leads from my ads usually until 12AM CEST / 6PM eastern time. Half of my leads are coming in outside of their business hours (after 6pm eastern), should I still dial them immediately, even though it'd be inappropriate?

How important is the CTA on FB ads? Especially in home improvement niche. Haven't been able to find much info on it, but what's worked best for people? I've been using 'Get Quote' but want to test other ones in case people find 'Get Quote' too forward. Also trying to get to lvl 2 if anyone can upvote 🙂

Hey everyone, I’m currently scaling one of my client’s ads, but I feel like I’ve hit a ceiling with linear scaling for the state I’m targeting. I’ve successfully expanded and scaled Horizontally into other states before, but I’d like some advice on the best way to do so. Should I: A) Duplicate the successful campaign and just change the targeting and wording to reflect the new state? B) Start a brand new campaign using the exact winning creative and similar copy? C) Start from scratch and go through a dynamic creative and copy split testing phase? Or if you have another method entirely I'd love to hear it! Thanks for your input.

Hi all, I've been running ads for a client in the home improvement niche which has good KPIs besides low leads/high CPL. So I'm relaunching everything here in a couple hours and would love y'all's feedback before doing so. I've attached creative, copy, and lead form. I'll be testing multiple creatives all in a similar before & after style. Please let me know what y'all think and where I can improve before launch (COPY BELOW) 👇 ____________________________________________________________________________________________________ Copy: 🚨 XYZ neighbors! Are you frustrated by faded and outdated paint dragging down your home's appeal? 😔 Old paint not only looks awful, but it exposes you and your family to mold and mildew when underlying surfaces are exposed to moisture 🤢 Many people don’t know this, but a fresh coat of paint not only helps you fall back in love with your home, but also increases its value! All at a fraction of the cost of a full renovation. 👋 My name is XYZ, proud owner of XYZ. For the last 18 years I’ve had the honor of helping hundreds of XYZ neighbors fall back in love with their homes with a fresh coat of paint, and I’d love to do the same for you! So as a gift to you this holiday season, I’m offering the next 5 customers the following HUGE specials (worth $600): 🎁 ➡️ FREE expert color consultation & quote ➡️ 15% OFF your first project ➡️ FREE home pressure wash with purchase of full exterior paint ➡️ FREE home cleaning with purchase of full interior paint ⏱️ Click “Learn More” to claim these specials and fall back in love with your home! Be quick, this offer is limited to the next 5 customers on a first-come, first-serve basis. Why XYZ? ✅ Veteran, family, and locally owned in XYZ ✅ Interior, exterior, cabinet, and deck painting ✅ 104+ five-star reviews across from happy customers across the internet “XYZ and his crew were very professional, worked hard and the job was very well done inside and out. It’s refreshing to have someone in the home improvement field do what they say, show when they say they will and communicate as well as he does.”

Yo, so I have a client who doesn't have socials I'm going to make and launch accounts and do the proper warm up phase etc But I have a really simple question because something has just slipped my mind, but do I need to warm up the PAGE or the AD ACCOUNT Essentially, do I make an ad account straight away, and then post for two weeks. OR Do I warm up the account first and then create the ad account I know one of those will get the account banned but I can't remember which one so I would appreciate your support thanks