Your potential clients are always watching. > Every post you share. > Every comment you leave. > Every interaction you have. It's all quietly shaping their perception of you. People aren’t just looking at what you offer. They’re observing who you are. # Are you consistent in your message? # Do your actions align with the values you talk about? # How do you interact with others in your industry? # Are you truly showing up as an authority they can trust? For wellness businesses, this matters more than you might think. When someone is looking for a coach, healer, or guide, they aren’t just buying a service. They’re investing in YOU. And the trust they feel in that investment comes from the story you’re telling. Whether you realize you’re telling it or not. Every interaction counts. Your dream client might not comment or like your posts today. They might not book a call tomorrow. But they’re there. Watching. Maybe they saw your thoughtful comment in a Facebook group, where you helped someone without asking them to DM for the answer. Maybe they noticed the way you shared a client win - without making it all about yourself. Maybe they’re silently absorbing your content, seeing if you’re the kind of practitioner who genuinely understands their struggles. Are you showing your integrity and consistency, or are you leaving gaps that create doubt? But, this is good news for some of you. This shift can help set you apart. Every interaction is an opportunity to build trust, establish authority, and connect authentically. Every post. Every share. Every conversation. Ask Yourself Today: What would I want my dream client to think and feel about me after seeing how I show up? The answer to that question is your guide to creating a presence that doesn’t just attract clients. It reassures them they’ve found THE ONE. Let me know your thoughts below. How do you make sure you’re leaving the right impression on your audience?

Here’s the truth, based on what I’ve seen since 2020. Both in my business and from working with my clients 👇 Yes, people absolutely still buy, BUT... HOW they buy has changed. People are taking longer to make decisions. They’re looking for more trust, more value, and more proof before committing to an offer. That’s why strategies like webinars, seminars, or challenges don’t bring the same results they did a few years ago. It's not that these methods don’t work anymore... They don’t work as isolated tactics. Running a single challenge or webinar and expecting a huge cash injection? That’s no longer a reliable strategy. What works instead? 🔥 A Marketing Ecosystem 🔥 A marketing ecosystem is an interconnected system of strategies, tools, and touchpoints that guide your audience from curiosity to commitment. Instead of relying on one-off tactics, a marketing ecosystem works to: ✨ Attract the right people into your world. ✨ Nurture them with content, resources, and conversations that resonate deeply. ✨Convert them into paying clients by showing the value you bring to their lives. ✨Retain and delight them, turning them into loyal customers and advocates. Imagine every part of your business - from your lead magnets and social media posts to your email sequences and client onboarding - working together as one seamless system. In an ecosystem, things like webinars, challenges, or masterclasses aren’t standalone events. Instead, they’re pieces of a bigger puzzle designed to build trust, offer value, and create consistent results. People don’t just want to be sold to. They want to be helped. They need to see that you understand their struggles, that your solutions work, and that investing in you will make their lives better. That means proving you can help them - by actually helping them - before they buy. And the beauty of a marketing ecosystem? It lets you meet people where they are. At every stage of their journey. Without relying on constant “hard sells.” 👏🎉

This time of year I do a lot of reflection. I have been working with Lisa Vanderveen in her program and I am doing my end of year review program I do with another coach. And as I do this process one of the questions that comes up is what are you leaving behind in 2024? The work I have been doing in Lisa's program has been helping me see how habit and actions from past situations and experience are still impacting my current circumstances and reality. Something that has come up in both places with this idea that - Not all good habits are useful or serving me. So I am auditing these habits and determining which ones I need to shift or pivot or drop all together. Do you have any habits that are good habits but are no longer serving you? Consider how you can make some changes and see if that creates more space and opportunity for the things you want more of in life. Maybe it's a "should" or three that needs to be let go of. One that is "good" but holding you back. Mine was surprising - my current devotional time and practices are not longer serving me or feeding my soul the way I need them to. It's time to do some things differently. Would love to hear if any of you have good habits that need auditing and adjusting or to be let go of completely.

I’m moving the Kingdom Vision Workshop originally planned for this Friday to next Friday, December 13 at 11 am Central time. There is a planner for pre-work to prep for this workshop. Let me know if you need it so you can be prepared for the workshop. Super duper excited about this and can’t wait to see what the Lord does through it. Do you need the planner?

My vision is to help as many people as possible write & publish their books to tell their stories or testimonies. As I mentioned in a comment, the foundational verse for my editing & publishing is Revelation 12:11 because in telling our stories--our testimonies--we really do overcome AND help others overcome. I'm totally convinced that nothing is ever wasted with God. Everything we experience can help others in His Kingdom. It's the perfect way to flip the script on the enemy, don't you think?😉 God gifted me to encourage, help, & connect others for His glory & for our good. Please let me know what I can do to help any of you. I just cannot thank @Angela Linville enough for creating this amazing community & connecting all of us to better serve the Kingdom. We definitely are better together!💜