Aug 2 in News & Updates
How To Deeply Understand "Emotion" Appeals in Copy
Writing something right now that needs an emotion'splosion (yes, that's emotion + explosion, something we feel deep in our hearts and minds; but only when we cross all the right wires). A guy named Mark Pescetti gives birth to one of the most unique perspectives on emotion I've ever come across in the world of copywriting...
Get immense clarity in this summary of his book "Heuristic Copywriting".
Much Love ya'll!
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How To Deeply Understand "Emotion" Appeals in Copy
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