🎉 Today at GIF, we blasted past a wild milestone: 100 paid members and officially hit #160 ranking in discovery! 🤯 Ryan, Eric, and I are trying to shake up the skool scene by proving you can create FUN first, education second communities. I can't believe that we started a fun experiment three weeks ago that catapulted us to page one of the finance sector (@Sid Sahasrabuddhe can you please make a fun category for us?!) 🙈 As we always preach post a GIF in the comments if you love GIFs as much as we do. We are loving this journey with you all ❤️

Hi I’m Oli 👋 I run several paid Communities on Skool that make around $800k /month collectively. Today, I’m sharing with you how to fill, sell, operate and retain a successful Mastermind Group. In this post I’ll be covering: - How to fill a Mastermind Community - Captaining your group and managing Mastermind Operations - Protecting your recurring revenue with a Retention Playbook To illustrate I’ll be spotlighting one of my Communities called NextLevel Scale™. Quick context about this particular Mastermind and Me… I started this Community about 5 years ago back in 2018. Primarily to help other info Business Owners who are scaling to 7 and and 8 figures with their own Masterminds, Group Coaching Programs, Memberships and Online Courses. The investment has risen each year, but currently stands at $48k for 12-months Membership. Right now we have 50 active members which contributes to around $2.4 million in annual recurring revenue. My role is to lead and facilitate the group with a Team that comprises of one full time Coach and a part time assistant. But I didn’t start here. My journey goes back over the past 20 years of being in the info business. Since then I’ve ran virtually every kind of model you can imagine: Full Format Franchising, Online Memberships, Area Exclusive Licensing, Online Courses + Digital Products, In-person training centre, Group Coaching Programs, a National Association, Home study courses, Marketing Agency, Publishing Partners, Live Events, Equity based Consulting, Retreats, Private Consulting, Certification programs, Printed Monthly Newsletter Subscriptions… …and obviously Masterminds Groups. The high ticket Mastermind Community model is hard to beat. It’s almost like “alchemy“, and the timing to grow your own Community like mine is especially fortuitous right now. My goal here is to summarize the lessons I've learned, share what has worked, and what to avoid. Fair warning: this post will likely be long, so be sure to bookmark it now in your browser to refer back to later.

I made $101k in 24 hours when I launched my mini-mastermind on Skool. Just over a year later, I've collected $1,056,000 & counting. Margins are 73% while I'm sipping pina coladas in Bora Bora... Just kidding, I don't drink, but the margins are still 73% without me having to spend more than a few hours per week in Skool, and it does allow me massive time freedom while seeing student results flood in like Noah's Ark on Niagara Falls. The goal of this post is to show you some simple shifts that you can implement right now, based on where you are in your journey, to help you have similar success. Let's start with where I was before the launch (April 2022): I'm Troy Ericson. I have an email marketing agency called Email Paramedic. We are widely considered the best Email List Management & Email Deliverability agency, period. This is my bread & butter that makes most of my money. HOWEVER, that's a totally different market. They want done-for-you, not coaching. At the time, I'd generated over $50MM for my done-for-you clients, and had worked with big names like Traffic & Funnels, V-Shred, Rich Schefren, RAZE Energy, Joel Erway, Zipify, SmartMarketer, 10X Advisor Network, David Meltzer, Stefan Georgi, Jason Capital, Joel Marion, SamCart, etc, etc etc... But it didn't matter. I was only making $50-100 per coaching student per month, and spending at least an hour per day inside of it. And this freaking BOTHERED me because I wanted to teach others like my mentors had taught me... But without burning myself out for pennies. Why do I tell you this? Because most of you think that you need to 'wait a few years' to have massive success & huge credentials before you start coaching anyone. That's not true. And it's something that you're telling yourself in order to procrastinate (I say that in the most helpful way possible). Of course, I'm no fan of inexperienced coaches who coach coaches on how to coach coaches... But the truth is, if you're 1-2 steps ahead of your audience, you NEED TO START COACHING SOMEONE NOW. Even if it's just 1 person.

(Without sending DM's and having my Skool group hidden!) Hey Skool fam (or should we be called Skoolies??!), I did this short video to explain how I made $1,000 on Skool yesterday (without sending DM's and having my Skool group hidden!) and also explain: - 👉🏼 What my unusual strategy is 🤓 - 👉🏼 Why I am intentionally being the tortoise, not the hare 🐢 - 👉🏼 My vision for what I am building on Skool 🧐 By Backstory 👇🏼 - 15 year building online communities (Meetup .com, Facebook, Mighty Networks, now Skool!) - Launch Sales Strategist helping my clients have 6 & multi 6-figure client course launches using online communities for 5+ years - Before - award winning consultant building and scaling sales teams for corporate clients (FTSE100, Fortune500) The Skool Plan 👇🏼 - My group is private invite only (hidden until yesterday) launched 3 week ago - Watched Sam's interview, 10 people, invited 24 to open (all who paid upfront for a set period) - Intentional about WHO, right attitude and vibe. - Bought into my vision - Here in the community to watch, listen and learn (6 weeks now). - Asking questions, having conversations, no pitches. - All BEFORE I open any free Skool group. - Understand the culture and vision and how I can best add value. - Side effect already = made more new friends than years on FB/IG and I become a Level 6 "Grandmaster" and being called the Queen of Skool!👸🏼 My Group 👇🏼 - Focused on getting clients, growing sales, wellness and fun - Messaging (how to get ideal clients to DM you, no cold needed), sales strategy, launching, mindset/energetics - Somatic Breathwork (live and recorded) Current offer 👇🏼 - Freedom Business House, secret invite only (only added a video yesterday) - Pay upfront for set period, moving to monthly payments. - Skool payments when we open to the public 2024 Skool plan 👇🏼 - Intentional, sustainable growth over volume - Massively over deliver on those who said YES - surprise and delight - Open a free Skool group

in this video I break down exactly the strategy I'm currently using to scale both my free & paid Skool community. We started offering Free Onboarding Calls with a "Specialist" and it has been working like a charm. We're providing massive free value to our group and we're converting customers as well. Win-Win! On top of this I've been playing around a lot with paid ads lately. I think I've found the formula that works the best right now (Prior to free trials getting released) Let me know what you guys think and if you have any questions. Hopefully this was helpful 🚀