books from the time period surrounding such great authors as Napoleon Hill, Charles Hannel, and Ernest Nightengale the greatest motivational/self-help books ever written! Read the quote below from 1911. What does this mean to you? How can you use this in becoming great in your business? Whatever you habitually think yourself to be, that you are. You must form, now, a greater and better habit; you must form a conception of yourself as a being of limitless power, and habitually think that you are that being. It is the habitual, not the periodical thought that decides your destiny-Wallace Wattles-The science of being great, 1911

Okay, here it goes: My biggest quirk is that I can’t shower without brushing my teeth first. 😅 Why? Because it just doesn’t feel right. Honestly, it feels like cheating! And if I brush my teeth after the shower, it’s just not the same. But today, I had no choice—I’m visiting my grandma, and my toothbrush is in another bathroom. 😩 It was so uncomfortable! Am I the only one with a quirk like this, or do you have one too? Let’s hear your “Black Friday confessions”… spill the tea!🤭😝

I had never heard of Ali before this, chances are you haven't either, so let's dive in. Lesson 1: Quality Audience Over Quantity Reaching millions may seem ideal, but not if you're not reaching the right audience. Early on, he focused on broad, clickbait topics to maximize views, but he realized this wasn't attracting his target audience of business owners and serious learners. Switching focus to content that spoke directly to this audience resulted in fewer views but better engagement and interaction. You shouldn't get distracted by large numbers. Ensuring your content reaches those who truly value it is key. Lesson 2: Authenticity in Content Making content with personal appeal builds authenticity. When he started creating videos that reflected his genuine interests—such as productivity and self-improvement—the response was much more positive. He avoids producing videos solely for algorithmic success. When content reflects his true self, it establishes trust and credibility. Lesson 3: Prioritize Process Over Perfection Trying to produce perfect videos paralyzed his progress. Instead, focusing on the content creation process and improving along the way allowed him to be more productive and creative. So many creators get stuck waiting for the perfect idea or script. Instead, he aims to improve a little each time he publishes. Lesson 4: Strategic Content Planning Diversifying content types enabled him to keep his audience engaged and ever-growing. For instance, long-form tutorials combined with short, impactful clips provided a mix to cater to different preferences. He plans a content strategy that includes a variety of formats and depths. It caters to a broader audience while maintaining core followers’ interest. Lesson 5: Embrace the Long Game Nothing meaningful comes overnight. When he started his channel, he didn’t see growth immediately. Over time, consistency and commitment to content excellence paid off. Patience is essential. He keeps producing and refining content, even if growth is slow.

There are huge differences in marketing to baby boomers and Gen X and younger. As a boomer who seems to perplex younger marketers, especially those under the age of 40, I thought it might be useful to offer some help. 1. Communication Style • Seniors: Favor clarity, formality, and trust, often engaging with traditional and straightforward online platforms like emails or simple websites. • Under 45: Seek concise, casual, and interactive communication, primarily through social media and fast-paced digital content. 2. Values and Motivations • Seniors: Prioritize quality, safety, and reliability, with a focus on health, security, and family legacy. • Under 45: Value innovation, convenience, and social responsibility, driven by trends and FOMO. 3. Technology Use • Seniors: Increasingly tech-savvy but prefer researching online and purchasing in-store; frequent Facebook and YouTube. • Under 45: Heavily reliant on smartphones and apps, often using social platforms like Instagram and TikTok for purchases. 4. Advertising Channels • Seniors: Respond well to traditional and educational content, trusting personal communication and in-depth resources. • Under 45: Gravitate toward digital and influencer marketing, engaging with gamified and interactive short-form content. 5. Buying Behavior • Seniors: Brand-loyal and deliberate buyers seeking assurance and solutions for specific problems. • Under 45: Experiment with new brands, influenced by social media and impulse-buying through seamless online experiences. 6. Design and Accessibility • Seniors: Prefer accessibility with larger fonts, minimal clutter, and functional design. • Under 45: Favor modern, vibrant, and dynamic designs with interactive elements. 7. Content Preferences • Seniors: Engage with practical and informative content that builds trust and demonstrates value. • Under 45: Respond to entertaining, trendy, and socially conscious content like memes, challenges, and behind-the-scenes content. Actionable Strategy

I started "The Last Secret" Training today and one of the BIGGEST lessons I’ve learned so far is this: The KEY to success isn’t just about the frameworks or strategies you follow…it’s about your MINDSET. Let’s dive into what I learned about defining your purpose and using it as the driving force for your journey! What I Learned: The Power of Definiteness of Purpose Napoleon Hill teaches that Definiteness of Purpose is the FIRST law of success... Successful people—from business leaders to legends like Bruce Lee—have a clear chief aim, and they pursue it RELENTLESSLY. Here’s how this lesson unfolds: 1️⃣ Your Journey Is a Hero’s Journey: Like every great hero, your journey starts in the ordinary world. You’ll face resistance, challenges, and even self-doubt as you embark on your mission toward success. 2️⃣ Clarity Is EVERYTHING: Your purpose has three parts: - WHAT you want (e.g., earning the 2 Comma Club Award) - HOW you’ll achieve it (e.g., through the Linchpin Framework) - WHY it matters (the deeper, most important reason driving you) 3️⃣ Decide and Move Forward: Success requires a firm decision to commit FULLY. You can’t leave room for quitting or half-hearted efforts. Decision means cutting off all other options and moving forward in FAITH. 4️⃣ Faith vs. Fear: Every challenge brings two choices: faith or fear. Successful people choose FAITH—faith in their purpose, their guide, and most importantly, in themselves. How YOU Can Apply This: Want to tap into your full potential? Start by anchoring yourself with a clear purpose. Here’s a roadmap to get started: 1️⃣ Define Your Purpose: Ask yourself: - What’s my ultimate goal? - How will I achieve it? - Why does it matter? 2️⃣ Commit Fully: Make a covenant with yourself—not a contract. This isn’t about distrust or conditions; it’s about LOVE and TRUST in your own journey. 3️⃣ Strengthen Your Faith: - Faith in Your Purpose: Believe your goal is worth pursuing. - Faith in Your Guide: Follow ONE guide with full trust. - Faith in Yourself: Even if you don’t feel ready, the journey will make you worthy.