my 4-step content process in <2 hrs/wk ⏰
YOU ARE SPENDING TOO MUCH TIME CREATING FREE CONTENT. There, I said it. Creating + publishing content regularly is a piece of the puzzle when it comes to making consistent, evergreen sales of your courses and programs 💵 But it's only one piece... Outlining, creating, publishing and repurposing your content should NOT take you hours and hours every week. You should never be staring at a blank page. You should be able to get your podcasts, emails, and posts out quickly! You need to simply and systemize. Which is exactly what I did last year when I overhauled my complex content process to a simplified and streamlined system that me and my one-person team can execute quickly every week. I give you EVERYTHING to create + publish content designed to sell more courses in Content Machine! ... and people are LOVING IT. Here's what I do now to quickly publish content that SELLS my courses around the clock: ➡️ STEP 1: Go into my content bank of 500+ high-converting content ideas, all neatly organized in one place. I choose ONE theme that I'm inspired by. Yes, I give you the content bank Airtable base in Content Machine so you can plug-and-play (see screenshot attached). ➡️ STEP 2: Outline ONE piece of content per week in my pre-filled template doc. This ONE outline becomes the foundation of my podcast, livestream, video, email, blog post, and social media content. So easy. Of course we give you this template doc in Content Machine! (see screenshot attached). ➡️ STEP 3: I record that one piece of content while multi-tasking (aka, I record the podcast + video from the outline with just my webcam + mic - NO EDITING!!). I recently added in live-streaming while I record the podcast episode, which is optional but has been fun! ➡️ STEP 4: We repurpose that one piece of content everywhere: upload the audio to our podcast platform, upload the video to this community as a post (like this!!) publish the typed up outline as a blog post, send the outline as an email, and share the same piece of content all week on social media with a few different hooks.