Phase 1: Learning the Foundation · Sales Alliance Academy Premium

Phase 1: Learning the Foundation

Hello Everyone,

Just wanted to take a moment and recap what I learned in the Phase 1 part of the course:

Phase 1 focuses on the following:

What is setting?

This part is something that Ive only done by accident... essentially its gatekeeping the closers calendar. Setting is the process of outreach to warm or cold lead where the most important thing in this phase is to only allow the most qualified individuals to book into the calendar.

You can do this through many different means like Email, DM, etc.

Mindset in sales:

My major takeaway in this section is to master yourself to master sales. You have to be your authentic self because prospects and the people you talk to will be able to spot a fake. Also ensure your house is in order meaning take good care of yourself and handle aspects of your personal life because it will affect your career.

Morals and Ethics

Morals and Ethics is probably my favorite section overall. This is something I align with a lot. Its super important for you to make sure you are selling something that will truly benefit the person you are speaking too. It's ok to turn away a sale from someone who has no need for the product or service. But also you owe it to yourself to be the greatest sales person you can be, because if you know your offer can genuinely help the prospect you owe to yourself and to them to sell them the product or service.

The process

The process of the sale is something that I picked up watching Maddies short form content. Building rapport is very important because people only buy from people they know, like, and trust. If you dont build rapport they will not like or trust you.

The second part of the process is setting frame. If you lower your status in the call and get off topic it can derail your setting. So maintain frame by taking lead and using proper tonality.

The 3rd part is the discovery phase, this is where you qualify the prospect to figure out if they have the financial ability, what their pain point is, why they need your service NOW, and to see if they would be a good fit.

Once you qualify the prospect and see what type of objections they will have you want to keep note of it but you dont want to address it but instead pitch them to book a time with the closer. MAKE SURE THEY BOOK ON THE CALL.

Never leave the call not knowing the next time you will meet with the prospect.

Close - Get them to book and show you confirmation.