To set frame is to establish authority in the call.
One earns frame by being strong and confident.
FRAME SCRIPT:
Just so you know how these calls work. We'll cover three things:
- Where you're currently at with...
- Where you want to be with...
- What's stopping you from getting there.
Then, we'll see how we can help and either make you an offer and move forward or finish a bit earlier and at the least, have had a great conversation :).
AVOID asking for permission:
- Is it okay if...
- Do you still...
RE-FRAMING:
- Validate, to acknowledge their request.
- Re-frame, to remind them of the frame.
- Ask Q, to ask you question again.
- Loop, *not sure if I understood the difference between Ask Q and Loop*