From setting frame, at one point regaining frame (although not as discussed last night), discovery (heaven and hell), and the pitch framework I'm super pleased with how it's all coming together and showing in this call.
As soon as this guy joined I knew it was going to be less of preventing objections, getting him to commit etc. and more allowing him to recognise what his problems and pains are.
I used to be so focused on getting like 30% talk time and giving no statements. But recently I'm finding healthier conversations with adding bits of conversation or coaching where I can see fit.
Open to feedback!