8d ago in 💸 Success & Business
How to make your Video's more Engaging
It is actually pretty easy to make a video more engaging
You just need to BREAK the repetitiveness of the video!
Why?
For example when someone talks for to long about a certain topic with the same tonality, gestures etc.
you're mind starts to wander away mid conversation.
Eventually this starts to bore you to the point you want to get out,
This concept works the same with video's, this is why people start dropping out of your video the first 30 seconds of the intro.
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So how to break the repetitiveness of your video?
- Put b-roll or motion graphics every 15-20 seconds of your video
This is to re-hook your viewer to the video, you bring his (or her) mind back to the video and prevent wandering away. Combine this with transitions and sound effects to make it even more engaging
but...
- Don't use the same sound effects over and over again, you can download different sounds for fast pacing transitions, effects or camera movements etc.
Otherwise this will get the viewer annoyed, if you heard the same sound over and over and over again,
you'd be way more likely to click away just to get rid of that sound.
So instead use different wooshes, swishes, risers or impacts throughout the video.
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So in conclusion this should help you break the walls of your boring video's and make them way more engaging to watch in the long run.
it even applies to shortform content but on a shorter timeframe and to people with an attention span of less than 1 second.
Hope this post brought value to you!
Take care!
-Robin
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How to make your Video's more Engaging
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