I'm working on my next book, which will help creators overcome procrastination/perfectionism and create freely (so they can grow a brand and a thriving creator business). I've decided to secure a traditional publishing deal this time around to see how it works. Here's one interesting thing I've learned: With an audience of 10,000, you can get a small publishing deal (indy publishers) With an audience of 20,000, you can get a larger deal, potentially one with a large NY publisher. Of course, your platform is only one consideration. You have to be a good writer and have a great (and timely) book idea. But the power of your "platform" is one of the key considerations publishers look at. My takeaway: The time you spend building your personal brand is POWERFUL. I'm really glad I decided to start posting consistently a couple of years ago. My audience is between 15-20K (socials + email list), so we'll see where I land. I am confident I can get some kind of deal, it just depends on if it's good enough for me to accept. I'll keep you updated on how it goes. But remember: Organic content = brand power Brand power = more freedom and control over how you make money And it takes a while to build. The best time to start was yesterday.

I'm looking to get a feel for where everyone is feeling stuck right now. What do you feel is holding you back from moving your book along to publication?