But it's not too late to change I identified as a "financial advisor" for over 20 years of my life My whole being revolved around my career → travel → friends → social life When I parted ways with my previous company, ↳ it was a shock to my system I wrapped my entire identity around my career I felt vulnerabe, and unsure of myself But I overcame that challengeI learned to diversify my identity to become more resilient And now I feel → happier 😃 → stronger 💪 → healthier 🏃‍♂️ → higher-performing 📈 Diversify your identity, the same way you diversify portfolios This makes you more resilient to the ups and downs of life Discover: Where you want to travel? Which new hobbies you want to try? Which relationships you want to deepen? Which charities or causes do you care about? Then get started ..... → enroll → travel → volunteer Take small actions that layer new dimensions to your identity Don't overwhelm yourself but enrich your life with variety

1. Incorporate relevant keywords LinkedIn™, like Google, functions as a search engine. It prioritizes profiles with complete information and relevant keywords. By integrating industry-specific keywords into your headline, you increase your chances of appearing in LinkedIn™search results, thereby attracting the right audience. So just like SEO keywords are important for getting traffic to websites and just like hashtags help people discover accounts on Instagram, utilizing keywords in your LinkedIn profile will help potential customers discover you. For example, adding keywords that are related to your niche expertise can greatly increase the chances of your profile appearing at the top of the search results. You can use keywords like “finance coaching,” “tax savings,” “cash flow,” and so on. Now, keep in mind: Having a profile that makes sense and is easy to read is way more important than cramming in every single keyword you can possibly think of. So consciously make an effort to include only those keywords that are super powerful and targeted, and don't go overboard with it. 2. Add emojis and symbols Emojis and symbols serve a dual purpose — they offer a break from long and endless text which improves readability, and they also create visual interest. 3. Showcase a shining credential A professional achievement in your area of work can instantly elevate your brand and positioning in the eyes of your target audience. Examples: “Award winning Advisor” “Bestselling Author” “Top 10 Podcast Host” 4. Inject a dash of personality Include an attribute that is unrelated to work, significant to your identity, and relevant to your buyer persona. This attribute could be described as a passion or a lifestyle choice that showcases your work ethic or personality. Examples: “marathon runner” “avid gardener” “minimalist” “outdoors enthusiast” Or if your buyer persona values humor, you could spice this up with something cheeky or clever, such as: “5-star mac & cheese chef” or “professional friend of dogs”.

What are peoples thoughts on using Planswell for leads? I see some on here use them.. worth it?

What are you currently doing to generate leads? Let's share ideas.

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