Hi, I'm running a DCT FB Ads campaign for creative writing courses with a €2 daily budget. We started on December 24th. We got 3 leads on December 25th, 1 on December 26th and none since. Link CTR is 1.35%, CTR All is 3.85%. Conversion Rate is 10% (4 leads out of 40 clicks). From the getgo, the outlook is quite positive. Especially 3 leads in one day with a €2 budget. My concern lies in the fact we've gotten none since, and I fear it will stay stagnant. Nonetheless, we do not have much data, only 1038 impressions overall. The only changes I made are on today the 28th, where I added 2 short-form variations to the DCT ad. This campaign is also taking place in Ireland, hence the low CPC of €0.22. Any advice? Should I wait for more data to make changes? Or given the relatively low scope of the country, would it be better to continuously iterate the ads, sentence by sentence? (Testing 3 long form variations, 2 short-form, 3 creatives, 1 lead form)

"The top-ranking platform for advertising in 2024 is Google Ads. Advertisers spent a staggering $237.86 billion on Google Ads in 2023" As for a Local Biz which advertising platform generates more money, Is it meta ads or google ads. I think meta ads are overated. I understand the key difference b/w meta & google ads. But still wanna know what performs the best!

Hi guys, I started running ads on client's account this week, but i have super low impressions. And if im using (isearchfrom) i can't find my ads. Looking at auction insights i appear on top of page only 8%, so maybe thats why the impressions are so low, but im not sure. Looking for negative keywords im sure that nothing is blocking the keywords. Bid strategy is set to maximize clicks. Any help would be highly appreciated!

Started facing a issue form the last few days that the campaign isn't spending any amount on the Ad, contacted meta support but even they aren't helping they are saying that the Ad is in the Learning phase so you need to wait until it gets out of it, But still even if a Ad is in the Learning phase it still spends some amount, what should I do in this case?

I want to run Facebook Ads for my father. He sells creative writing courses. Demographic is primarily people in their 60s and above, mostly women. He does other forms of marketing, like affiliating with course recommendation institutions. We ran Google Ads last year. We put a bit over a grand in and generated a crap ton of leads but due to a low target CPC they were not good. In the end we got one sale which alone generated nearly a grand back. Now I know that this is just how Google is, but I’ve heard FB requires a lower budget so I think there’s promise. Anyone in a similar niche have any insights on this?