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SaaS Visionaries

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7 contributions to SaaS Visionaries
How to turn losing FB ads into winners
If I put together a workshop that showed you how to turn losing FB ads into winners, would you be interested? If you’re not running paid ads, I’ll show you how to come up with an offer that would attract your ideal customer, how to write the ad copy, how to convert a trial to a signup and how to find a winning ad and scale it. Then I’d provide you with 1-1 help every week to help you dial it all in. Once you have a campaign that’s driving new trial signups every day, I’d show you how to clone the campaign to other paid channels. We’d start off at $5 a day, then scale it once we know we can put in $1 and get $2 back. And I’d make it super affordable (not much more than what you’re paying for your CRM) so pretty much anyone could do it (even if you’re bootstrapped). Pretty please would you drop your vote below to see if this is something I should put together?
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5 members have voted
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New comment May 10
0 likes • May 10
Let's do it !!
Deliverability issues with cold emailing since March
I am facing an email deliverability issues since a few weeks as I scaled outbound emailing. Everything worked well the first weeks. I was booking multiple meetings a day but it seems everything has stalled. I am sending more emails every day and getting few appointments. Has anyone been experiencing this? Any insight on how you tackled that challenge?
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New comment Apr 18
Example of an "Irresistible Offer" (photo attached)
I nerd out over great offers. May sound silly, but when I see a really good offer, I get all giddy like a school girl. Because they are SO hard to find. Out of 1,000 "offers" I see i would say maybe 2% are what I consider to be great. Even fewer are "irresistible". This is an example of a really good offer. If I was selling my house, I would probably contact this guy. Even though I have NO idea who he is. Reputation? Zero. I haven't looked at his website, any content he's posted, reviews of him... I probably would do a little background info before reaching out... But if he passed the "scammer" test I'd ring him up. (See the flyer attached to this post) I want to stretch your marketing brain a little bit... Comment below with the reasons you think this is a good offer? If we get, 10 comments I'll fire up Loom and explain why this offer is so good, what I would do to make it better, and how you can apply this to your SaaS.
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New comment Apr 11
Example of an "Irresistible Offer" (photo attached)
1 like • Apr 10
As I have been involved with flipping "tens of houses, I may have a different perspective. These guys are typically buying distressed assets or from people who can't afford any repair or even cleaning of the house. That's why it's called "As-Is" but these guys are usually the bottom feeder. Having dealt with many of them, they will buy your house without any inspection or showing but for 40%+ below the market price. The good on his offer is indeed to touch on the key challenges for sellers to have their house clean and showing good to prospective buyers but in return, they will get far more on the Sale... Probably not answering the exact question you had because I am now biased by the multi-year experience dealing with these guys ...
Brain Teaser: What would you rather have? 100 qualified leads OR 10 new trials?
What about 1,000 qualified leads vs. 100 trials? I'mma let you marinate on that for a second because I want this to sink in. Is your brain all twisted up in knots yet? Haha. OK... Now that you've put some thought into it...I'll give you my 2 cents: I would pick 100 leads over 10 trials any day of the week. For a few reasons: I know I can convert about 20%-30% out of 100 trials. And that's kind of average, with 6th grade writing skills and an OK SaaS. The longer you have the list and the more you email them, you'll start to see 40%-50%. 100 qualified leads means 100 people with the pain I solve that I can build a relationship with over time that could turn into MORE than just trials. You'd be surprised how many potential partners, affiliates or straight up potential buyers are in your database that are just waiting to be given a reason to contact you. They don't because they started a trial and got busy...saw an ad for Dad Grass (which I just bought haha)...spend 2 minutes in your app and couldn't figure it out... So they have NO idea you would be a great partner for them. When someone goes through a trial and doesn't convert, seeds of doubt IMMEDIATELY start to sprout. Thoughts like: "I guess this isn't going to work for me" or "That's not really what I wanted" or "I really wanted this feature but they don't have it." EVEN IF those things are not true. How many times have you heard from a customer: "Hot diggity dog, I didn't know you had THAT feature!" And you thought: "What do you mean you didn't know it literally says that in the settings menu under Profile > Email > Email Settings > Advanced Email Settings > Top Secret Email Settings > More > Enable Post Beta Features !!! Most people can't make a decision of what CRM to use in a couple of minutes. And most prospects and buyers don't have the time, energy or mental resources to try out 100 different CRMS to see which is the best for them... So they KEEP doing what they're already doing because it's MORE painful to move to an app that might not be a fit than it is to stick with what they already know.
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New comment Apr 10
Brain Teaser: What would you rather have? 100 qualified leads OR 10 new trials?
1 like • Apr 5
No question for me. I take the 100 leads as this gives me the opportunity to teach them and interface with them which increases significantly my success rate
What tools, apps, etc are you using to make LEAPs?
Share and discuss them all here.
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New comment Feb 8
0 likes • Feb 6
@Aaron Krall Sorry Aaron, I thought I answered earlier. It varies a lot by industry. For K12 schools (a major vertical for me), people tend to answer to emails far more than other sectors (like insurance). Based on benchmarks I saw including from the outbound company working for me in parallel, if 0.5% to 1% of people contacted convert to a meeting, I am happy with schools. For others, it’s more like 0.1 to 0.2% so it does requires significant volume. I am currently using 10+ mailboxes sending 500+ emails a day (it means contacting about 150 new leads every day as my outbound sequence is 3 to 4 emails until reply or the end of the sequence ) and am able to generate about 1 meeting a day at this point. Key it to know your ICP really well, have solid domain name (not too young), have mailboxes constantly “warmed up”, check validity of all emails before sending to reduce bounce rate,… quite an Art- I am learning every day and fine tune as I test, fail and learn ! :-) hope this helps.
0 likes • Feb 8
For sure I am always open to new things. I am however starting to be busy with meetings as my outbound company in Ukraine is also bringing a couple appointments a day so I am reaching now about 15 a week or 60 a month. My goal is 80 appointments a month. I should be able to ramp up to that within 4-8 weeks as I am warming up more mailboxes and getting more leads. After that I will have other issues to solve which means finding another person skilled at doing demos, selling,.. A good problem to have once I get there and have some more $$ to staff up. Right now, I have help on all manual/non added value tasks that used to take hours of my day and are now done in LCC. For sure open to suggestions/other ideas. For instance, has someone had success with Linkedin/Google Add campaign bringing conversions to paying customers. So far, we are starting to see some increased traffic/brand awereness/visits to our Website through this channel but no real serious lead. Thoughts ?
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Laurent Bresson
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11points to level up
@laurent-bresson-7596
Automotive Executive for 20+ years and SAAS founder for the past 6 years

Active 173d ago
Joined Jan 26, 2024
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