5 Lessons From $100K+ on Upwork
I’ve generated 100K+ from Upwork in the last 12 months. These are the top 5 lessons I’ve learned. Lesson #1: Upwork is an Upward Spiral It’s supposed to be difficult to sign your first client. Once you do, it gets exponentially easier: - My 1st job: $60 - My 2nd job: $60 - My 3rd job: $1,600 / month But most give up before they sign their first client. Don’t be like most people - push through and you’ll reap the rewards for the rest of your life. Lesson #2: Spend the time, Perfect your profile. I promise, it’s worth it. Let’s say you spend 10 hours perfecting every aspect of your profile. If you submit 100 proposals per month, you’ll likely get 30 - 40 clients on your profile. Normally, you would get 10 - 20 messages. But with a fully optimized profile, you could see a 10% increase. That’s 1 - 2 extra messages per month, and 6 extra sales call each year…. 6 extra sales call per year for the rest of your life (more if you submit more proposals). That’s worth 10 hours of your time. Lesson #3: It’s a game of social proof The more social proof you have, the easier it is to sign clients. - Case studies - 5 star reviews - Video testimonials Gather as many as you can. The easiest way to do this is simply to ask. Every time your client experiences a big win or you successfully complete a project, ask for one of the above. Lesson #4: What gets measured gets improved If you’re serious, you need to track KPIs. - Proposals submitted - Proposals that get viewed - Messages you get from proposals - Sales calls that get booked from messages - Show up rate & close percentage. Tracking your KPIs allows you to identify the bottleneck, and solve it. Use this KPI tracking sheet to do this. Lesson #5: You need a high-quality service If you don’t deliver on your promise, you won’t last long on Upwork. Bad reviews are the boogeyman