Watch me earn $150 in 12 minutes ghostwriting a newsletter

18d ago in Daily Writings or Learnings 🤓

No sound because my internet was being janky.

Here are the cliff's notes (with timestamps if you want to watch the good parts):

:15 - Client sent me her copy for her newsletter in my email - you'll notice it's not formatted or edited. Which is totally fine! That's my job and I love that clients feel comfortable trusting me to fix it!

:32 - Before pasting the copy into Squarespace (this client's NL builder of choice), I take it and prompt ChatGPT to copyedit it, without losing the tone of voice or character (this is very important when ghostwriting!).

2:57 - I compare the copyedited version to what was actually written. This is another very important step. Clients like to use particular words or phrases and we don't want this particular newsletter to be TOO polished. So, I add in some things that ChatGPT took out.

8:13 - After checking each section and formatting in a way that people will read it best, I look for places to add value. This includes:

Links to the things they discuss - especially any sponsors or partners
Images that would work with the copy. In this case, she discusses taking a trip, so I find some images to snag off of her Instagram.
Scanability. If someone were to just scan this email (which many people do), how can I draw more attention to the sections. This could mean hard breaks in the copy, italicizing things, or boldening them.

11:39 - After that, I do one more scan and then add a subject line and preview text. I keep it simple and fun for this client.

Finally, I sent a test email to the client and me to check over. She'll hit send on her end if she's good with it, but this depends on the client. Some have me hit send when I feel like it's in a good spot.

This whole process took me 12 minutes, and for this client, I earn about $150 a week for editing and sending her newsletter. (A cool $750 an hour if keeping score at home).

Not a bad way to start the morning!

Any questions, shoot them in the comments!

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