What I teach is f*cking difficult.

Jun '23 in Content.

From reading a lot of the posts and comments, many of you are struggling with certain areas. This is good. If you're not struggling you're either doing something wrong or doing fuck all.

There are no shortcuts to mastering the telephone prospecting call.

But there is a process.

1️⃣ Plan.

Process, structure, framework whatever you want to call it. Know what you're trying to do and how you're going to get there.

The courses in the hang up will help you with this and I'll be adding some more soon to help further.

2️⃣ Fail.

We learn from failure so best embrace it. The most successful people are those that failed the most. The youngest of those successful people are those that failed the quickest.

I got humbled on a call a few weeks ago. I was asked a question that I hadn't heard before I didn't know it even existed. The call didn't end well but that was the best call I made all week.

3️⃣ Practice.

If you know why you're doing what you're doing, you'll see what mistakes you make.

Fix the mistake, document it, practice it and get back on the phone to remedy it.

4️⃣ Repeat.

Embrace the next mistake and repeat these steps.

The better you get at this, the less mistakes you make but you will make them. None of us will truly master prospecting, that's what keeps me going.

Focus on the process and not the outcomes.

This is an old video but I talk more about it there...

As always, I'm here to help.

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