THE MULTIPLICATION FACTOR We often discount the power of the $10 coffee, or the $20 snack pack at the gas station, or even the $50 waste we have on a $20,000 job while doing 100 jobs per year (2,000,000 per year), and then doing the same with 500 jobs per year. Let’s do some quick math. 2 X $10 coffee per week X 52 weeks a year = $1,040 1 X $20 Snacks per week X 52 weeks a year = $1,040 1 X $50 Per Job X 100 Jobs a year = $5,000 1 X $50 Per Job X 500 Jobs a year = $25,000 If you ever hear someone say “it’s just this much”. I challenge you, do the multiplication factor and see what the long term damage is.

Understanding we have a business and are not our business is imperative when it comes to being an entrepreneur.