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Turning 1 Page Case Studies into Your 24/7 Sales Force
If you were a real estate developer in NYC looking for sites in Hudson Yards, the first thing you might do is search Google for Development Sites Sales in Hudson Yards. In the image I posted, you'll see BKREA ranking #1 and #2 on Google. The 2nd thing a real estate developer will do is pick up the phone and call. There's nothing more powerful for attracting Pre-Sold clients than ranking #1 on Google with Proof. 1 Page Case Studies is a Proof and Trust building strategy. Niche strategies like this can be implemented in every town in the USA. Each 1 Pager can be repurposed into social media posts, videos, emails, zoom calls and one on one meetings and sales pitches. The formula starts with the "Law of 1000" concept. What this means is focus on 1 market of 1000 owners. If I can achieve results for a new website (5 months since launch) in NYC, imagine what you can achieve in your market. If you are looking for a daily action strategy that does the selling for you, 1 Page Case Studies promoted in your target market will do the trick. It's a simple, repeatable skill. As Bob Knakal commented on my Linked In post yesterday, the strategy "works like a charm".
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Turning 1 Page Case Studies into Your 24/7 Sales Force
Perfect Headlines - The Key To More Customers
The Law of 1000 is a simple client attracting concept. Focus on a market of 1000 owners. Stay in front of them with market information and success stories. If you are lacking success stories, no problem, focus on market information. Leveraging your efficiency starts with your headline. When you know your market, you'll know how to create amazing headlines. Headlines do not need to be clever. They should not take more than 1 minute to write. If you spend more than 1 minute on a headline, it's because you don't know your market. Headlines, to ring clear, should focus on 1 thing. It's called the Rule of 1. When trying to stick more than 1 thing in a headline, it doesn't work. This concept applies to every communication ... 1 Page Case Studies, Press Releases, Social Media Posts, Email, Videos and one on one phone calls and meetings. Every day, we try and improve our success stories. Here's one that came out pretty good. Notice we follow a similar structure every time. There is one flaw I overlooked. Notice the link is too long. I'll work on that for the next one. Click here https://www.bkrea.com/insights/multi-story-parking-facility-at-300-livingston-street-brooklyn-sold-to-apartment-developer-for-70-000-000 I guarantee, follow the system and you'll keep stacking the commissions. Keep On Stackin!
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Perfect Headlines - The Key To More Customers
Crystal Clear Headlines Are The Key To More Sales with Proof Stacking
One of my coaches mentioned "If you're struggling with your message, it's because you don't know your audience". Mastering headlines is one of the most valuable skills you can develop for your real estate business. People today have short attention spans. Just a few seconds. If the message is not clear they are gone in a click. When the message is clear, people read. They remember. They tell their friends. Word spreads. People buy. Competition squashed. I've been working with Bob Knakal's Team on their 1 Page Case Studies headlines and sub headlines. They did a fantastic job. Want to see great headlines that tell a story? Visit the BKREA success story page here to see what I mean https://www.bkrea.com/insights Perfect headlines start with the Law of 1000. When you have a specific target market, you;ll naturally start to become a headline master ... and the profits will follow.
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Crystal Clear Headlines Are The Key To More Sales with Proof Stacking
Real Estate Professionals... What city or town do you work in?
For our next weekly live training I want to do some real time case studies and examples from your city or town. We can look at your specific market and dissect how the Law of 1000 would work in your area. Comment down below and we'll see if we can get your zip codes in!
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New comment 11d ago
Do you understand the "RE Law of 1000" or should I create a training for you?
Brokers and agents... do you understand the real estate law of 1000? ---> How to become a big fish in a small pond. Or, should I record a short free video training for you?
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New comment 12d ago
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