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Oct 3 in General
Hormozi gets it.
Sell. What. Sells!
When it comes to high ticket there are only 4 things that sell.
- Relationships.
- Beauty.
- Wealth.
- Chronic physical pain relief.
Everytime I mention this fact, beginners get upset.
My advice?
Get upset AFTER you make a high ticket sale.
Not before.
Interesting observation: My beginner clients who listen and sell what sells NEVER come back after making sales to tell me how they're sad about making $10,000+/month.
And look:
Just because you sell what sells, doesn't mean you can't still make content about whatever you wanna talk about!
Just because you sell what sells, doesn't mean you can't still coach people about whatever you wanna coach people on.
Selling what sells just means the actual cash transaction between the buyer & you is predicated on getting them one of the above 4 results.
And you can still get them what THEY want while doing whatever you want.
Learn to play with words.
Copywriting and sales is a beautiful world.
Ted
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43 comments
Hormozi gets it.
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