My community is for fathers. My recruiting direct messaging goes something like:
"I am reaching out to tell you about an online forum and community just for dads.
We help you solve <xyz>.
Would love to have you sign up and come check it out."
The number one objection response I get is: "I'm too busy for that".
But when I get 1:1 time with them (phone call or in person) the response I get is: "oh I didn't know it was online". Then, they tend to sign up after the follow-up.
1) How else can I describe the skool platform and the "online community" such that they get it without a followup?
2) Or are followups for warm and cold leads just common/necessary?