Marketing
🩷Always keep in mind that it is NOT about:
- your product
- Your service
- The features or benefits of your product or service
🩷It IS about:
- painting a compelling and hopeful future for your prospects
🫶🏽When telling ppl about your product or service you SHOULDN’T be talking about what it is or what it does.
You SHOULD be talking about what they can do with your product. 😯
So, make sure all of your marketing is about the hopeful future they can expect when working with you!
Be client centered!! People want to know what you’re going to do for them. Not what courses are in your classroom, or what processes you use.
Okay?!
Now go make some money!! 🤑
😉