Aug 15 (edited) in Other
$1,000,000 in 18 Months with Skool + Twitter
1) Create Viral content
The lifeblood of Twitter ( 𝕏 ) is high quality content.
- Viral threads
- Value-packed videos
- Story-driven Case studies
The goal is to create authority AND virality to grow both audience and community members.
We posted 3x/day with a mix of videos, tweets, threads, and lead magnet giveaways.
2) Convert Followers to Dollars
We did this using a setter/closer model and one framework:
Personal Brand Math:
• 1,000 Followers Gained
• 1 Call per 50 Followers
• 20 Calls Booked
• 80% Show rate
• 25% Close Rate
• 4 Units Sold
• $5k Offer
$20,000 Generated
3) Product → Content
You can't create a Flywheel without an amazing Skool community/product.
Content → Follower → Client → Case Study → Content
Content is split into 5 Major Pillars (P.E.S.T.O):
• Personal
• Expertise
• Social-proof
• Trending
• Opinions
The social-proof is what converts/nurtures all of the followers & brand built from the other types of content.
Hope this helps!
Cheers,
Marcos
Context: This is a high-ticket offer (~$5k) and the account started at 8k followers and is now at ~100k followers!
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$1,000,000 in 18 Months with Skool + Twitter
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