Ever had an idea strike you in the middle of a quiet hike? 🌲 15 minutes into our weekend hike, I interrupted my husband's work story with a metaphor that might just transform how you think about business growth: Marketing is like lighting matches. Branding? That's the candle that illuminates your entire journey. Read the full story and insight here

This doesn’t have anything to do with branding. But hear me out. My son is 11 and he’s pretty darn good at drawing. I wanted him to get better at drawing and asked him if he’d like to take a class. He did, but not by himself. Well, I’m a designer, I like drawing, and I like spending time with him. So, I thought why not do it together. Being better at drawing can definitely help me being a better designer too. So we’ve been going to drawing classes once a week together. 🥰 This week’s still life was the most difficult challenge yet. But I’m really proud of our progress and how well these turned out (despite their obvious flaws.) I’m very happy I stepped out of my comfort zone and took this class. I’m not a huge risk taker (anymore), but I do love a good challenge. How about you? How have you challenged yourself lately? And, more importantly, what do you do just for fun, just for yourself, without pursuing an important goal?

Welcome to Brand Fusion! Before you do anything else do this: Step 1: Introduce yourself IN THE COMMENTS using this Copy/Paste Template: Where are you from? Biggest strength? Biggest weakness? What's your personagram? What do you want immediate help with inside of this community? Plus: Share the last photo you took with your phone! Step 2: This is a COMMUNITY, meaning you are supposed to engage with others here. It was intentionally set up so that you can only access the course materials AFTER you've introduced yourself (or at least engaged in the community sufficiently). To unlock course materials, you need to 'level up'. To level up, you need points. To get points, you need other people to give your posts/comments a thumbs up. 1 like = 1 point. ------- Best practices in this community: • NO Cold DM's. Do not DM anyone pitching your services. You will be banned. • Try to level up quickly by commenting and posting your insights in the community. • Hit 'Like' 👍 on every helpful post or comment you see to help others level up. • Share quality, well-written posts. Low quality gets deleted. • Make sure your profile picture is a photo of you. • Be kind. • If you ever get stuck, feel overwhelmed, are not sure what 'next step' to take, just ask the community. • Report any members or posts not complying with these rules to the admin. ------ Group Rules: 1) No Self Promotion (This will get you blocked, deleted and banned) 2) No Selling in the DM's (This will get you blocked, deleted and banned) 3) No Spamming the Community Feed (This will get you blocked, deleted and banned) What business season are you in?