Site Structure for obscure niche
I have a friend that I want to help optimizing her website/GMB.
Problem is, she is in a very obscure niche which is a subniche of a GMB category.
Her primary (and only) category is counselor which is very broad. But she only takes care of people who have problems receiving a child and closely related services.
How would I structure her website?
My initial feeling is that I optimize the homepage for her main service and create additional service pages for her other services.
Or should I optimize the homepage for the primary category in relation to her specific service?
And then create service pages as per the training?
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Stefan Girndt
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Site Structure for obscure niche
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