Real talk: My SEO journey started completely by accident in Biloxi, Mississippi. I was running a business consulting practice, hitting up Chamber of Commerce meetings and networking events... And literally EVERYONE kept asking the same question: "Can you help me get found online?" Eventually, I stopped saying no and started saying yes. That one shift changed everything 🎯 The game-changer? Upwork. That platform helped me scale to a 7-figure SEO agency. Who would've thought local networking + freelance platforms would be such a powerful combo? Now I'm curious about YOUR story! Drop below: What pulled you into the SEO world? Where did your first real clients come from? What unexpected turn led to your biggest breakthrough? Whether you're just starting out or running an established agency, every journey has those surprising twists that make it unique 🎢 Let's hear yours! 👇

Just 'discovered' Caleb on YouTube the other day. Caleb has that rare ability to distill the essence of complex ideas into usable building blocks. (Saying that as an SEO who has lost count of the number of rabbit holes I've climbed out of.) Impressed!

I've scrapped the old ChatGPT-based process and implemented a streamlined 3-step system using Claude projects that's yielding significantly better results. If you've been looking for a more efficient way to create content at scale while maintaining quality, these videos break down the exact process we are using today. This is a major departure from my previous recommendations, but the results made it worth rebuilding from scratch. Ready to level up your content workflow? The videos are now live. Hit play and let me know what you think of the new approach. AI SEO Mastery -> Content Generation -> Audience Avatar, Keyword Research, and Title Tag AI SEO Mastery -> Content Generation -> Creating an Outline AI SEO Mastery -> Content Generation -> Writing Content

An intimate group attended the most recent Zoom huddle. I moved it to Thursday instead of its usual Friday and I'm sure that's why. But the good news is the attendees received a lot of personal, 1-on-1 advice. We talked Upwork strategy, Claude Projects (including some silly ones I built), and a deep dive into how to structure a multi-location local business's website for maximum SEO effectiveness. Join me next Friday and we can hang out, chat SEO, Upwork, and anything else you're stuck with. My goal on these Friday Zooms is to get you unstuck!

A lot of people have been asking what to do after Upwork disabled the RSS feed for freelancers. This was a significant source of jobs for us as it allowed us to send proposals immediately after a job was posted. Well, today a new update in the AI Powered Success on Upwork course solves this issue. Under Auto Write Proposals -> Upwork RSS Feed Replacement I show how my team has managed Upwork's disabling of the RSS feed to continue to easily send proposals immediately after the job is posted. Additionally, another new lesson in AI SEO Mastery focused on using Claude Projects. I'll admit that I initially ignored Claude projects because I had such a negative experience over custom GPT's and it felt like the same thing. Well, it isn't. Claude Projects is a game changer and we use it nearly every day now - once we learned how to get it set up properly. That lesson is AI SEO Mastery -> What is SEO? What is AI? -> Using Custom Projects in Claude As always, these updates are included at no additional charge for all our premium members. Check them out today! You can learn more about joining the premium membership at https://calebulku.com/join-community/