ADD WIIFM (Number 1 mistake done by copywriters 😔)
after reviewing over 200+ copies.. i see this ONE mistake everyone does , that is they dont ADD WIIFM (whats in it for me). Both beginners and experienced copywriters often overlook this when you have a cold lead you should be focusing on providing more value, building relationship and giving away stuff for free. YOU should build TRUST!. when you have a hot lead then you can reduce the WIIFM and focus on more pitching i see people who make email sequences and in the second/third email they dont add Wiifm and hard pitch instead😂 (sure bro your getting them sales) the next time you dont want to add WIIFM remember, people BUY from people who they TRUST , LIKE and FOLLOW. till next time G's keep grinding. Zayed