9d ago (edited) in 💬 General
ADD WIIFM (Number 1 mistake done by copywriters 😔)
after reviewing over 200+ copies..
i see this ONE mistake everyone does , that is
they dont ADD WIIFM (whats in it for me).
Both beginners and experienced copywriters often overlook this
when you have a cold lead you should be focusing on providing more value, building relationship and giving away stuff for free.
YOU should build TRUST!.
when you have a hot lead then you can reduce the WIIFM and focus on more pitching
i see people who make email sequences and in the second/third email they dont add Wiifm and hard pitch instead😂 (sure bro your getting them sales)
the next time you dont want to add WIIFM remember,
people BUY from people who they TRUST , LIKE and FOLLOW.
till next time G's
keep grinding.
Zayed
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ADD WIIFM (Number 1 mistake done by copywriters 😔)
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