Black Friday - Google Ads Strategy 🤑
Hey Everyone! We're close to Black Friday and I'm currently thinking about the best way to structure my campaigns. I already run PMAX, Standard Shopping and Search in my account, but my question is.... 1 - Create a new separate campaign for Black Friday 2 - Create a new asset group within my PMAX campaigns specifically for BF 3 - Add images and texts to my existing asset groups. What do you think might be the best way? 🤔