Here are 3 questions your content needs to answer...... 1) What? If people don’t see or feel the problem, they won’t look for a solution. Your content should highlight the pain or gap they’re experiencing. You are educating on what the problem is. People might not see it. 2) Why? This is where you shift their perspective. It’s about helping them realize why their current approach isn’t working. The beliefs they’ve held until now need to be challenged. 2) Why you? Now that you've addressed the problem and shifted their thinking, you show them that your solution is the answer. But it's not just about selling your product or service—it’s about reinforcing how your solution solves the problem in a way others can’t. That's what your content should do, not as a separate post, but you need to look at them as a whole. Everything starts with the you and your target audience: - If you want to know 'WHAT', you need to know what problem are you solving. ​ - If you want to know 'WHY', you need to know the person you solve the problem for. ​ - If you want to know 'WHY YOU', you need to know your unique value and how your solution is different from others. That's why setting a foundation is the most important step. If you don't do it right, then everything else won't work. We can do all of this in ONE strategy session! Strategy Session: https://calendar.suzannetaylorking.com/strategy-session-stk

📢 Path to 100K Intro Session Recap! Our first Path to 100K Intro call was all about building a solid roadmap for the journey ahead—focused on simplifying, streamlining, and honing in on what each of us truly needs to reach that 100K goal! Here’s a quick summary and some standout insights from the call: 🌟 Course Overview: This program will cover the critical elements of building a business foundation, drawn from Suzanne's years of experience. Modules include: - Business Intelligence (competitive insights, brand strategy) - Product & Offer Design - Content Creation - List Building & Email Funnels - Social Media Strategy Each topic is condensed into actionable, 8-20 minute sessions, so we spend less time talking about success and more time creating it in real-time! 🎯 Key Participant Goals: - Lindsay: Diving into product design, website setup, list building, and sales funnels. - Else: Focusing on list building and re-establishing her network. - Troy: Excited for the "lifesaving" focus on offers and list building. - Charlotte: Redirecting energy toward outreach and engagement over more prep work. 💡 Highlights and Action Steps: - Focus on Industry-Specific Content: Create niche content (think mini-books or courses) that will bring in your ideal clients. - Consistent Branding: Across LinkedIn, email headers, and workbooks. - Market Research: Dive into competitors' strategies for targeted growth insights. - Leverage Community: Use the School platform’s Discover feature to connect with communities aligned with your market. Remember: Path to 100K isn’t about keeping up with others—it's about building YOUR success roadmap. Let’s make this program work hard for each of us and take it one step at a time. 🗒️ Next Steps for the Team: - Join the School community for monthly sessions if you’re looking for extra support. - Eliminate any “energy vampires” from your circle to stay laser-focused on growth. - Bring questions for our next session on "Articulating Your Value"—we’ll help you communicate your offer’s true impact!

I need your help......for those of you that know me, what do you think should go above the fold on my website..... Have something to add to this, add a comment!!! Thank You!!

Here’s the 30-second script template (it’ll work in any niche): 1. Hook: Use a screen caption that makes the video feel like a secret — (“This [Niche] Hack Feels Like a Secret No One Should Know 😅”). 2. Position As Insider: Open by saying it’s a “gatekept” tip or hack. 3. Highlight Unique Benefit: Share why the hack is so effective. 4. Make It Relevant: Link it to a relatable, common scenario. 5. Reveal Hack: Explain it in one straightforward sentence. 6. Add Pro Tip: Include a bonus detail to boost the hack’s usefulness. 7. Show Proof: Add a one-sentence success story to increase the hack’s credibility. 8. Call To Action: Invite them to follow you for more “insider” hacks. Now let’s speed things up. Paste the following prompt into ChatGPT after filling in your role/business and target audience in the first sentence. Press enter. It’ll first suggest 10 ideas for non-obvious hacks that would fit well into this reel template. Pick a hack you like and ChatGPT will then use the template to generate the reel script for you in seconds. ____________________________________________________________________________________________________ Prompt 👇🏼 I’m a [ROLE/BUSINESS] and a content creator, and my target audience is [TARGET AUDIENCE]. I’d like to create an “insider hack” short-form video script using the reel script below. First, please review the script and suggest 10 non-obvious, highly effective hack ideas that would fit well with it. These hacks should feel exclusive, like something only an insider would know, and shouldn’t be obvious. At the end of your response, ask me if I like any of the hack ideas. If I do, use the template to create the script for me. Use short, one-sentence paragraphs with clear spacing. Remove bracketed labels from the final script. [Screen Caption] This [Niche] Hack Feels Like a Secret No One Should Know 😅” [Opening Hook] "I'm done gatekeeping—this is my biggest [topic] hack for [target audience] who want [benefit]"

We just had a fantastic first session for our Referral PODs, where we’re setting the foundation for building powerful business connections and generating quality referrals. Here’s the scoop on what we covered and what’s up next! Key Highlights: - Referral POD Structure: Small, curated groups based on ideal client profiles and personality matches, with everyone in a larger, supportive network for maximum reach. - Goal: Create real, impactful referrals to generate serious business. Suzanne shared her goal for this group—to be well worth your time and investment, with a strategic push toward the next level of growth. - Collaborative, Abundant Mindset: This isn’t just networking; it’s about supporting each other for mutual success. Must-Have Assets for Participants (within 30 days): 1. Intro Paragraph (written in 3rd person, easy to share) 2. One-Sheet with key info: name, title, contact, short bio, ideal clients, testimonials, and topics of expertise 3. Ideal Client Profile – Who is your perfect referral? 4. Speaking Topics (for those interested) 5. Updated LinkedIn Profile – Essential for engagement and connections! Tools for Support: - Idea Lab Classroom: Your go-to resource for one-sheets, examples, and LinkedIn resources. - Opt-In Engagement: LinkedIn Messenger and WhatsApp groups to boost post engagement, share motivation, and stay in touch. - CRM Suggestions: Engage Pro recommended for tracking referrals and connections. What’s Next: 🚀 Next Month's Session: We’ll be diving into live LinkedIn profile sharing in breakout rooms, practicing identifying real connections for each other. The goal? To start making referrals and meaningful connections in real time. This is collaboration, not competition! This group’s energy is all about lifting each other up. Excited to see everyone’s growth and connections as we move forward! 🌱 Questions or Need Guidance Book a Triage Call w/ Suzanne