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Consultants & Coaches Growth

Public • 31 • Free

1 contribution to Consultants & Coaches Growth
My Marketing Campaigns - Successful and not so successful
Hi Everyone Very interested to hear about you all and what marketing initiatives you've tried. 1. I've spent a lot on google adds and seems there's a bunch of aggressive click bots that drain the funds very quickly. Each campaign I get one good prospect and then nothing. 2. I have a client who uses a vast number of backlinks to a series of websites linked to local coaching URLs. This worked Ok and got we a couple of good clients over the last few years. 3. Every so often I ask current and past clients for referrals - this gets a client or 2. 4. I network a bit - I used to do breakfast groups - that involves 5 hours a week if you do it properly and can result in clients depending on the level you're pitching at. 5. I had a person dong telemarketing to a database I scraped from an online database - they would qualify 10 leads a day and I'd follow up - I got about 1% success rate. Lot of work but steady stream of clients. 6. I've done 3 done for you LinkedIn lead generation campaigns. The first one cost USD $3k and took 3 months of follow ups and generated 1 client @ $2.5k / month. The second one was very tightly focused on Web3 and right now very few of them have any money. So that $9k hasn't resulted in any returns. The third one was more expensive and delivered no leads in the first 2 months so I discontinued it. 7. I'm reviewing my approach right now. Fortunately of the Gerber 3 branches of marketing: Lead generation, lead conversion, and customer fulfilment. I'm very good at the latter 2. My customers stay with me for an average of 4 years. So I don't need that many new clients. 8. Very interested in your experiences and comments. :-)
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New comment Mar '23
1 like • Mar '23
Jerome your experience is almost identical to mine. I have just come off spending 2 months with a good G Ads company that resulted in 3 tire kicking daydreamers. Not one actual business owner. Have had one of my clients who specializes in Facebook Ads have a go for a few months and that delivered nothing. Have done the morning network thing for two years. Did not enjoy and so really poor use to of time. Considering now to get a lady to cold call but she wants a list and struggling to get a quality one. I work in SME sector as business coach.
0 likes • Mar '23
@Jerome Hartigan interesting, so do I, spends large sums on FB advertising and he tried running some for me and delieverd no results. Lets have a yarn on the phone, I have come across your name a few times in the field.
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Sean Foster
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3points to level up
@sean-foster-4869
Entrepreneur, Business and Executive Coach

Active 555d ago
Joined Mar 3, 2023
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