What's the latest on retargeting for infoproducts? I'm working with a highly successful webinar funnel with an average time to sale of about 2.5 days. Our outcome goal for implementing retargeting would be to capture more conversions. Should we go about doing this by simply focusing on increasing lead RE-sign up? Or should the ads be pivoted towards making a SALE and driving direct to a checkout or a short or long form sales page?