This is quite a big bite at the apple, as the saying goes. Would anyone be willing to join in a small group challenge to either create a new or resurrect an old YouTube Channel as a long term challenge? HERE’S WHAT I’M THINKING. 👉🏼 Each week I’d post one task required to building a YouTube channel 👉🏼 We’d have a week to accomplish it and report back in that thread 👉🏼 Every other week we’d get together on a Zoom call to ask and answer questions 👉🏼 I can pull in a few resources, but I’m a participant more than a leader 👉🏼 I know enough from previous experience with a motorcycle channel to know how to build a channel WHY THIS CHALLENGE? ➡️ I watch YouTube like other people watch Netflix ➡️ It’s easier than even to become monetized ➡️ Raw videos (non-cinematic, shot with a phone or web-cam) are very popular right now (little if any editing) ➡️ YouTube is a bigger search engine than Google 😳 I was going to do this anyway, so I thought I’d make it a weekly challenge if there are others interested. Trust me, I’m the last person who’s comfortable doing video, but with the rise of faceless channels and Loom videos without having to be on-screen, things are open to many of us who are camera shy. Leave me a 🙌🏼 if you’re in!

For November's challenge, everyone who wants to participate must set up a Substack. It doesn't have to be fancy, but you need one. 👉🏼The challenge will last throughout November with a minimum commitment of *one weekly post and three notes.* Setting one up takes about 10 minutes, so if you don't have one yet, get busy. If you can't think of anything more creative, title it "[your name's] Substack." You can change it later. Even if your Substack is stale or abandoned, that's fine. You'll be reviving it in this challenge. Remember, everything you do along the journey is fodder for writing about. No one said getting to 5-Figures was easy, but these are the steps to start taking. 👉🏼Are you in? Give me a thumbs up 👍🏼 or a high-ten 🙌🏼 if you're on board! P.S. Go BOLD or go home!

I'm experimenting with my Substack. Your thoughts are welcome. 👉🏼 Backstory: About two months ago, I started giving away a lead magnet on Tiny Tribe🪶. It's a 30-page PDF (see image) that appears on my hero post and is pinned to the Substack homepage. When readers subscribe, they receive my welcome email (editable via settings inside Substack) with a link to the PDF (shared from my Google Drive). 🧪 Experiment: This morning, I changed how new subscribers obtain the PDF to encourage more of my subscribers to join this community. The revised welcome email invites them to join us on Tiny Tribes🪶Lite and download the PDF from the 'Start Here' course. The link to the PDF is now inside the final lesson. I've been getting about 4-5 subscribers daily from Notes, recommendations, and organically from the App. I'm interested to see if the rate slows or changes. 🧐 What are your thoughts about this?

👉🏼 ARE YOU TIRED OF STRUGGLING IN YOUR ONE-PERSON BUSINESS?👈🏼 👉🏼 Looking for a way to leave the struggle behind and finally enjoy your business? Becoming Irresistible is an authentic approach to leaving struggle behind and growing your solo business based on implementing the following strategies. THE 4 STRATEGIES TO BECOMING IRRESISTIBLE 1️⃣ Clearly Define Your Target Audience It all begins with the target audience. Unless you have a clear profile of your ideal customer, you can't understand their business challenges or provide products and services that solve them. Profiling your target audience includes researching their observable demographics, their largely hidden psychographics, and their individual characteristics—the personal profile that reflects your research findings. 2️⃣ Thoroughly Understand The Problems They Experience Every business faces unique challenges. If you look carefully at your target audience, they seek solutions to these problems. Before suggesting solutions, you must become the authority on their problems. By carefully detailing the financial, emotional, and work-process outcomes resulting from their unsolved problems, you’ll be uniquely positioned to suggest solutions. 3️⃣ Create Products & Services That Solve Their Problems With a detailed knowledge of your target audience’s most challenging issues, the solutions become apparent. 🔥By creating various value-added consulting, training-based, and leveraged products and services, you’re uniquely positioned to be the vendor of choice for each member of your target audience.🔥 If you’ve done your homework and followed a creation process that results in a highly consumable product or service, your clients will not only buy but come back to buy again and again. 4️⃣ Educate Your Target Audience About Your Solutions When you engage in client education, you attract clients. Marketing isn’t the same as education. When you become irresistible, you also become the expert in your field, the knowledge source your clients will trust.

I received an email from a marketer yesterday (I subscribe to a lot of them to learn how they operate). In it, he announced his new course. It has something like 120 video lessons! 😳 The last course I took from a week-known marketer/writer on Medium was 71 video lessons and I developed ‘course fatigue’ after 15 lessons. I’ll never go back and finish it. Maybe I’m unique 🤓, but that seems excessive. I mean, the course was about improving your writing on Medium not how to perform a heart-lung transplant. 😷 With that said, what’s your tolerance for the length of training courses (in general)? Vote, then leave a comment if you wish to explain.