What 2 YRS of Building An Automated Creator Business Looks Like In Action
[VERY LONG POST WARNING] Hey all my creatives! I've been taking this time recently to "reflect" on my business and how far it's come along - and I both wanted to celebrate and share what I've learned so far. When I first started this content creator business I made it a point to not do: - meetings/sales calls/etc. - bring on a team (think VA's, manual labor, agencies, etc.) - launches/work with 1:1 or group clients I told myself that if we're going to do this, things have to be different: - Only passive income - Free Calendar - Remove me as a bottleneck & be fully automated. While I was reflecting I decided to "draw out" what my automations look like on a monthly basis. This is both a mixture of marketing/paid channels/list or leads building. I'll explain the "calendar view picture": Monthly I participate in at least one bundle: I recommend you check out: https://www.facebook.com/groups/bundlesofbundles/ It's been great for me to connect with other creators and contribute my products for free to a bundle opportunity. Bundles have been phenomenal because at a minimum they bring in about 100-200 email subscribers per bundle. *I'll get to how I "monetize" the free bundle traffic later on. Gray = Daily content automation If you're wanting to develop a "high reward skill" I recommend you look at no code with tools like Zapier, Make, Pabbly, etc. -> I prefer Zapier. Essentially I have two years worth of content in an Airtable database and I created an automation where it randomly selects an article within that database and produces content for Pinterest, Twitter, FB, LinkedIn, IG, etc. This daily content automation allows me to be "active" on all channels and drive that traffic to either my: - affiliate marketing products - email list Red = Weekly Affiliate Marketing/Product Promotion I'm heavy into affiliate marketing because I love promoting the tools I love to use within my business - literally you can't get me to "shut up" when I love a product (affiliate marketing allows me to get paid to promote the tools I love).