Have you ever read this powerful book. Inspired by the book I'm currently listening to by Daniel Priestley Why the Order Matters [the 5 steps FIRST comment] Let me be honest with you: for a while, I was a ghost online. 👻 I kept wondering why I didn’t have clients or why my partnerships weren’t working. The truth? I hadn’t yet followed a structured process to position myself as an authority in my field. This is where Daniel Priestley’s 5-step framework comes in. These steps must be followed in the right order to build a strong foundation. Believe me, once you respect this process, everything changes. Not only will you attract clients, but your collaborations will finally become productive and impactful. One last tip before we dive in: a book is an incredibly powerful tool to earn the respect of future partners. It’s a solid proof of your expertise and credibility. The 5 Steps to Becoming a Key Person of Influence (KPI) 1. Pitch: Clarify Your Message 🎤 Everything starts with your pitch—your ability to clearly explain who you are, what you do, and why it matters. - Why is this important? If people can’t quickly understand your value, they won’t dig deeper. - How to do it? Your message must be simple, focused on the problems you solve for your audience, and captivating enough to grab attention. If your pitch is confusing, even the best content or offer won’t make an impact. Start here. 2. Publish: Become Visible Through Content 📝 Testing your pitch (Step 1) will help refine what you publish. Once your message is clear, you need to publish content to establish your expertise. This could be articles, videos, LinkedIn posts, or even a book. - Why publish? Publishing helps you step out of the shadows and positions you as an authority in your field. - An example: Even a well-thought-out article can attract opportunities and clients. If you want people to respect you as an expert, your content is your business card. Without it, you’ll remain a ghost. 👻

Yesterday I posted 2-3 comments on a post in a large community. A few minutes later, someone slided in my DM's to vet me, and when I "passed the test" and he was convinced I have a real expertise, he asked me if I was available to come do a masterclass in his group the next day. I was available, so I said yes. They loved the content I delivered on Zoom, and offered me a spot in their group. Now I have one more place to share my content directly to my target market AND my masterclass replay will stay up in their classroom for their members to watch. It's easy when you do it right. It's fun, it's light, and it creates real opportunities. Are you taking the time to connect, and exchange visibility in other communities?

I'm being retargeted on FB every second with an ad that showcase a donkey, flying money, a gym dude in chest, and lots of "it's so easy you can be rich in 30 days". And I was curious as to what you guys think about them? Do you think it helps the platform, or gives it a weird vibe?

I've tested offering a free workshop, and people had to get to level 3 to get free access to it, and it worked very well. Next month, I'm testing a free challenge. I'm curious what you have tested to brig people into your community from your other platforms?

Say hello to @Marcel Petitjeant And @Joseph Kahn Who just joined us here. Feel free to introduce yourself and tell us where you are from and what you like about Skool!