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Owned by Jesse

Clear Brand Content

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Copywriting & Editing Services B2B–SaaS–Creative & Digital Media Write killer copy for: Social/Email/Blog/Sales Pages YouTube Video Scripts VSLs

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4 contributions to Clear Brand Content
Book a 15 Minute Onboarding Call
Let's discuss what services you need for your business or creative goals. - Video Sales Letters (VSLs) - YouTube Video Scripts - Copywriting & Editing online content I'm here to help you with any questions or concerns you might have about the process, deliverable timeframes, or any other aspect of my services. Book a call.
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Minimalist Writing in Video Scripts: Less Is More
Minimalist writing strengthens communication with your audience. My favorite example of minimalist storytelling comes from Hemingway. It's a piece of literary legend. The story goes that Hemingway was at a bar with fellow writers and bet he could write a complete story in six words. He scribbled the now-famous words on a napkin: "For sale: baby shoes, never worn." In just six words, Hemingway tells a meaningful story with a three-act structure and wins the bet. This drunken lesson applies directly to formatting your video scripts. →Use Concise Storytelling →Hook Your Audience →Build Tension →Leave a Lasting Impression Here’s how: 1. Hook Fast – No Fluff. Start with a Bold Statement. Hemingway’s "For sale," grabs attention instantly. In just two words, the story sets the stage for what’s to come. Your video script should do the same: start with something bold, direct, or emotionally charged to immediately grab attention. 2. Create Tension – Keep 'em Curious. "Baby shoes" introduces conflict. We know what’s for sale, but baby shoes symbolize hope and new beginnings—so why are they being sold? The tension keeps us curious, like your video script should. Introduce a problem or conflict that keeps us engaged and wanting to learn more. 3. Deliver a Clear Takeaway – Make Every Word Count. "Never worn" delivers an emotional punch in just two words, leaving the audience with a powerful, unspoken story. The ending of your video script should be just as clear and impactful, leaving something memorable to reflect on or act upon. Follow this simple, powerful, and classic structure to create video scripts that are clear, concise, and engaging. Every word matters, just like in Hemingway’s famous bar bet. Need help structuring your video scripts for maximum engagement? ⬇️ Join the ClearBrandContent community to share strategies and stories. Hire me to write video scripts, VSLs (Video Sales Letters), web copy, and one-on-one coaching.
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Minimalist Writing in Video Scripts: Less Is More
⭐️FREE Gdoc for copy editing!⭐️ ChatGPT Back Pocket Prompts Vol.1
Hello ClearBrandContent Community! Here are four prompts I like to keep in my back pocket when editing a first draft of a blog post. 👉 Click the link here for the Gdoc. 👈 *Make a copy of the Google Doc. and save it to your computer. Research, outlining, writing, and editing often get lumped as one large task. It helps to wear different hats for each job. 🧢 These four prompts are designed to help you put on your editor hat, review your post, and clean up common issues that are often missed until it’s too late. Leave a comment if you'd like to get your hands on Vol. 2. ⬇️ Let me know if you have questions, need clarification, or would like videos, etc., so I can make it happen. Happy editing!
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⭐️FREE Gdoc for copy editing!⭐️ ChatGPT Back Pocket Prompts Vol.1
Welcome to the Clear Brand Content community!!
Thanks for coming to hang out and share content creation and marketing ideas. Let's share strategies and stories that make us better forward-thinking content creators! 🤩 I'm going to talk about writing killer copy for: ➡️ Storytelling ➡️ YouTube Video Scripts ➡️ VSLs (Video Sales Letters) ➡️ Social Media/Email Marketing/Blog Posts/Sales Pages I'll update you with free process resources, and a series of my "Back Pocket" ChatGPT prompts to help you get the most out of your writing faster. Comment below 👇 If you're new here, be part of the ClearBrandContent team. Answer one or all of the following: ➡️ What are your Skool goals? ➡️ What type of writing interests you the most? (Web Copy? Video Script? Screenplay? Other?) ➡️ What is your favorite comfort movie? Any Star Wars fans out there??? 👀 I regularly work as a copy editor with B2B and SaaS clients, from small to enterprise-level companies. I want to be part of the new wave of fresh, hungry entrepreneurs taking over the content marketing world. I'm excited to meet everyone!
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Welcome to the Clear Brand Content community!!
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Jesse Macleod
1
4points to level up
@jesse-macleod-5398
Freelance editor, copywriter, and storyteller. I'll help you hone your big idea into a manageable outline for your video script or blog post.

Active 2d ago
Joined Aug 2, 2024
Vancouver, Canada
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