Self publishing is more competitive than ever and it is basically impossible to make significant revenue from your book. And so... don't try to sell your book and don't even try to make money from it. Instead, use your book as a "hook" to hook the attention of your dream clients. Here's the secret... You need to go from thinking of your book as the end in itself (the thing you sell), and instead think of your book as the "front door" to your business. Put another way, your book is the means (a way to hook the attention of your dream clients) to an end (the program or service that you sell as a coach or online business owner). Your dream clients will see your book and then be hooked and attracted through it as the front door of your business. Then, you follow up and serve, educate, and inspire them to take action. I explain more in the video below and in my weekly live workshop. To join live, or to watch the recording, checkout "The 3-Hour Book Breakthrough™" section in the Classroom tab

Don't be fooled! In this video I explain why Amazon and Kindle are a scam ⛔ for new authors. There are only 3 reasons to put your book on Amazon... Reason #1: If it is on Amazon, it is a "real book" and you are a "real author" Reason #2: Amazon will do cheap print on demand "author copies" and so it is the easiest and cheapest way to get a few printed copies to use for ads and give to family and friends. Reason #3: So that in your book ads and podcast call-to-actions you can say, "You can go buy it on Amazon OR just download it for free at yourwebsite.com/book." See how none of these reasons have to do with you making money or getting clients? It is still worth it to list your book on Amazon for those above reasons, but, if you want to grow your business and get new clients with your book, you have to take a different approach. The new approach is called "Book the Clients™" and I explain it step-by-step in my weekly live workshop. To join live, or to watch the recording, checkout "The 3-Hour Book Breakthrough™" section in the Classroom tab

Comment here on this post to discuss the #Transcribe Your Videos training in The 30-Day Book Breakthrough™ course about transcribing your quickstart videos. Any questions, additional tips that I may have missed, or wins that you want to share?

Comment here on this post to discuss the #Create Your Services Overview Doc training in The 7-Day Coaching Program™ course about preparing your services overview document and project management checklist. Any questions, additional tips that I may have missed, or wins that you want to share?

Comment here on this post to discuss the #Create Your Paid Member Group training in The 7-Day Coaching Program™ course about preparing your paid member group. Any questions, additional tips that I may have missed, or wins that you want to share?