Oct 26 in Operations
Boost Restaurant Sales with Smart Menu Tricks...
Here are some simple tips to make a restaurant menu work better. These tricks help people choose the best items, boosting sales without them even knowing it!
Eye-Catching Menu Design:
- Show Off the Best Dishes: Place the highest-profit items in the “Golden Triangle”—the center, top-right, and top-left of the menu—where most eyes go first.
- Use Space: Highlight popular items with color, larger fonts, or boxes, but don’t clutter. Give each dish room so it stands out.
Easy Pricing Tips:
- Skip Dollar Signs: Removing dollar signs makes the cost feel less obvious.
- Use a “Decoy” Item: Place a high-priced item near other dishes to make them seem like better deals.
Descriptive, Tasty Language:
- Use Descriptive Words: Longer, fun descriptions make dishes sound more delicious. Try “5-Layer Chocolate Cake” instead of just “Chocolate Cake.”
- Add Nostalgia: Words like “Grandma’s” make dishes feel homey and comforting.
These small changes make menus more exciting and help guide choices to higher-value dishes. Got any other tips? Share below!
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Boost Restaurant Sales with Smart Menu Tricks...
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