Mar 11 in General Discussion Security
Navigating the Decision
Navigating the Decision-Making Maze: A Real-World Approach
Alright, let's talk sales, but in a way that's relatable and real. Picture it like trying to find the right person to talk to, not just anyone, but the one who can say, "Yes, let's do this" or "No, thanks." This person is the key to moving your sale forward. Missing out on finding them can lead to wasted time and effort, like going in circles.
So, here's what I've learned through years of experience:
- Identifying Decision Makers (DMs): These are the big shots that have the final say. They can give the thumbs up or down to buying your security services. Catching their attention early in the game is like getting the VIP pass for a smoother sales journey.
- Winning Over Influencers: Sometimes, it's not just one person calling the shots. There are others who can sway the decision in your favor. Think of them as the supportive teammates on your side.
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Navigating the Decision
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" I spent 30 years as a private security operator, coach, mentor, teacher. I cofounded Silvertrac Software. I will be sharing everything with you!
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