Hi guys, we are looking to launch a bi-weekly book club and accountability peer groups so we can meet virtually across different locations and upskill and improve together 🚀 Here are some of my suggestions: My personal favourite is Never Split the Difference by Chris Voss.. Maybe we can do a vote? See below: 1. "SPIN Selling" by Neil Rackham This book introduces the SPIN (Situation, Problem, Implication, Need-Payoff) selling technique, ideal for understanding the consultative sales approach that's especially effective in tech sales. 2. "The Challenger Sale: Taking Control of the Customer Conversation" by Matthew Dixon and Brent Adamson This book is based on extensive research into what separates top-performing reps from others. It focuses on challenging prospects’ thinking and guiding them to realize the value of your solution. 3. "Fanatical Prospecting" by Jeb Blount Prospecting is a crucial skill for SDRs, and this book provides actionable strategies for effective outreach, helping you keep the pipeline full through various prospecting methods. 4. "Predictable Revenue" by Aaron Ross and Marylou Tyler Often referred to as the "sales bible" for SDRs, this book introduces the outbound sales process used to scale Salesforce. It’s perfect for understanding how to generate consistent, scalable revenue. 5. "New Sales. Simplified." by Mike Weinberg This guide covers the basics of new business development and includes step-by-step instructions for SDRs to overcome common challenges in the sales process, especially around prospecting and outreach. 6. "Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale" by Paul Smith Learning to tell compelling stories is a great way to engage prospects. This book teaches how to use storytelling as a sales tool to connect with leads, overcome objections, and close deals. 7. "Gap Selling: Getting the Customer to Yes" by Keenan Gap Selling explains how to sell by focusing on a prospect’s challenges and gaps between where they are and where they want to be. It’s a great approach for SDRs looking to align solutions to customer pain points.