How to be effective and productive in huge amount of campaigns and ad groups?
I have 50+ campaigns, some of them includes 70 ad groups. And when I start to check where it can be improved, I just forgot previous steps.
I tried to keep information in files, but it only make a mess in further. Hence, I waste time on collection of the information, but not on optimization.
Please advice some basic principles to be effective and productive. Maybe, checklists, software, anything...
P.S. I'm a new guy in PPC.
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Alex Mirze
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How to be effective and productive in huge amount of campaigns and ad groups?
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