Shared this with our RainMakerAI community and thought it might be helpful to you guys too.
If you're running ads at small daily budgets (like less than $500/day) you might see stuff like this.
Actually this specific campaign is $1,000/day.
Which ...believe it or not ...is still considered a small daily budget.
Anyway.
Ads ...
Some days are terrible ...
Some days are great ...
And it can be unsettling.
Here's how to handle it :-)
By the way, the ads I'm running are regular conversion ads. Not branding ads. For this specific campaign.
These are the most common types of ads.
Anyway - hope this gives some value!