HELP: Researching Competition

Dec '23 in General

My niche is helping transitioning military veterans transform their expertise into a lucrative online business.

When researching competitors should I look for individual people who are teaching transitioning military veterans build an online business OR search for businesses/programs who teach transitioning veterans how to become a entrepreneur?

So far in my research I've only found individuals teaching veterans real estate. However, I've found quite a few businesses/programs who teach an overview of business ownership (not specific).

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