This was one was worth a share · Lords of Marketing

This was one was worth a share

I just wanted to share Alex's latest video on his system for outlearning anyone here: https://youtu.be/3Ju1I37jWUM?feature=shared

Reason why: This was me before I became a "good marketer".

I used to literally buy every online course I could get my hands on. Most of them (on the face of it) did nothing for me.

Reason why: I was lacking the "meta skills" to actually use the information I was buying.

There’s a skill level involved in getting results with an online course.

For a lot of my "course junkie days", I literally just didn't have the skill to use the information properly. I'd watch a video and then move to the next one and so on.

There’s skill in the discipline to go through a course.

There’s skill in the patience to stick with something to see results.

There’s a skill to practice what you’re learning and taking what is often a passive learning process and making it active.

When I was able to focus on the "meta skills" of achievement... THAT was when I could take even the vaguest advice and do pretty well with it.

For instance: when managing affiliates for Alex's book launch, I got given the advice: “Get people into the arena and then give them a pitchfork”.

Vague advice.

I took it and ran with it though...

I got people to sign up with small asks to begin with. (get them in the arena).

Then, I created black books, gave away our best ads and shared what others were doing to get results. (I tried to give every affiliate I could the "pitchforks" to go out and help support the launch.)

The result? Almost 30k people who brought in over 100,000+ leads for free.

Wanted to share because I know a lot of us are still actively studying and mastering our crafts.

These days, when I buy a course, I will literally stick with it for months (I have a couple I've kept for years) - which I will repeatedly go back to until my skill level will catch up with the info.

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