Jul 29 in General discussion
Giving time for FB ads to run vs ad spend?
Quick question I wanted to run through you guys. I'm sure most of you are aware of the 3 to 4 to 7 day 'incubation' period for Facebook ads where you should let them run for a 3 to 4 to 7 day before making changes to them.
The idea of this is to gather enough data for your ads to be able to make calculated decisions and changes.
My question is, how does this rule work in relation to the ad spend?
For example, if you run a ad at $5 a day for 7 days thats a total of $35 worth of data...
But if you run an ad at $50 a day for one day thats a total of $50 worth of data
In this example I would say that you should only make changes to the ad with $50 spent and would let the one with $35 spent run for longer.
Wheres the cross over between time spent running and ad spent?
Would like to hear your thought on this one Jimmy 鉂わ笍
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Giving time for FB ads to run vs ad spend?
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