I wanted to share a tool I’ve recently discovered that has completely shifted my approach to outreach: Persana.ai. Whether you're trying to grab the attention of investors, land pilot partnerships, or even connect with patients, this tool makes personalization at scale possible—without losing the human touch. 𝐇𝐞𝐫𝐞’𝐬 𝐰𝐡𝐚𝐭 𝐈’𝐯𝐞 𝐥𝐞𝐚𝐫𝐧𝐞𝐝 𝐚𝐛𝐨𝐮𝐭 𝐢𝐭: ⚡️AI-Powered Insights: Persana.ai analyzes data from multiple sources to tailor your messages based on a contact’s online behavior, interests, and persona. ⚡️ Scalable Personalization: It enables personalized messaging for every audience segment—saving you time without compromising authenticity. ⚡️ Deep Integration: It syncs seamlessly with your CRM and workflow tools, making your outreach strategy more efficient. 𝐖𝐡𝐚𝐭’𝐬 𝐢𝐧 𝐢𝐭 𝐟𝐨𝐫 𝐘𝐨𝐮? Cold outreach doesn’t have to feel like shouting into the void. Tools like Persana.ai can: ✅ Help you stand out and connect with the right people. ✅ Save you hours of manual work while fostering genuine relationships. ✅ Let you focus on scaling your healthtech innovation by cutting through the noise. It’s been eye-opening for me to see how leveraging AI can turn outreach into a more intentional and rewarding process. What’s your take on this? Have you explored tools that make outreach more impactful? I’d love to hear your thoughts or experiences.

Hey, Health Innovators! 🌟 If you’re looking to optimize your sales process and accelerate growth, People.ai could be a game-changer for your healthcare sales strategy. Here’s what you need to know 👇 1. 𝗔𝘂𝘁𝗼𝗺𝗮𝘁𝗲𝗱 𝗗𝗮𝘁𝗮 𝗖𝗮𝗽𝘁𝘂𝗿𝗲 𝗮𝗻𝗱 𝗘𝗻𝗿𝗶𝗰𝗵𝗺𝗲𝗻𝘁. Say goodbye to manual data entry! People.ai captures and enriches data from multiple sources, helping you focus on what truly matters—building relationships and closing deals. 2. 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗜𝗻𝘁𝗲𝗹𝗹𝗶𝗴𝗲𝗻𝗰𝗲. Get actionable insights to elevate your sales performance. With advanced analytics, you’ll improve forecasting accuracy and optimize your revenue strategies. 3. 𝗔𝗜-𝗱𝗿𝗶𝘃𝗲𝗻 𝗖𝗼𝗮𝗰𝗵𝗶𝗻𝗴. Boost your team’s sales skills with real-time feedback and personalized recommendations. AI coaching helps you improve conversion rates and sharpen your competitive edge. 💡 What’s In It for You: 1. 𝗧𝗮𝗿𝗴𝗲𝘁 𝗞𝗲𝘆 𝗗𝗲𝗰𝗶𝘀𝗶𝗼𝗻-𝗠𝗮𝗸𝗲𝗿𝘀: AI insights help your team zero in on the right leads, improving your chances of success. 2. 𝗔𝗰𝗰𝘂𝗿𝗮𝘁𝗲 𝗙𝗼𝗿𝗲𝗰𝗮𝘀𝘁𝗶𝗻𝗴: Predict revenue with confidence, making it easier to plan and grow. 3. 𝗔𝗰𝗰𝗲𝗹𝗲𝗿𝗮𝘁𝗲𝗱 𝗚𝗿𝗼𝘄𝘁𝗵: Identify opportunities faster, enabling quicker market entry in this competitive industry. 🗣 What’s Your Take? Are you using AI in your sales process? How could People.ai help your team work smarter, not harder? Let’s chat below! Share your thoughts or ask questions—I’d love to hear from you.

Welcome back, health innovators. Dr. Roxie Mooney here! It's been a minute since our last deep dive, and I see we've got some fresh faces in the community. Perfect timing. Whether you're a seasoned player or new to the health tech industry, today's movie analysis is crucial. 🔍 𝐌𝐲 𝐓𝐚𝐤𝐞 𝐨𝐧 "𝐒𝐮𝐩𝐞𝐫 𝐏𝐮𝐦𝐩𝐞𝐝: 𝐓𝐡𝐞 𝐁𝐚𝐭𝐭𝐥𝐞 𝐟𝐨𝐫 𝐔𝐛𝐞𝐫" 𝟏. "𝐌𝐨𝐯𝐞 𝐅𝐚𝐬𝐭 𝐚𝐧𝐝 𝐁𝐫𝐞𝐚𝐤 𝐓𝐡𝐢𝐧𝐠𝐬" 𝐓𝐫𝐚𝐩 Remember when Uber was the coolest kid on the block? They zoomed into markets faster than you can say "surge pricing." Here's the kicker – in health tech, that strategy can land you in hot water faster than you can say "HIPAA violation." 🔥 Hot Take: Innovation is sexy, but in health tech, we need to move fast and fix things. I've seen startups crash and burn trying to be the Uber of healthcare. Let's be smarter! 𝟐. "𝐆𝐫𝐨𝐰𝐭𝐡 𝐚𝐭 𝐀𝐥𝐥 𝐂𝐨𝐬𝐭𝐬" 𝐅𝐚𝐥𝐥𝐚𝐜𝐲 Uber's growth chart looked like a rocket ship. Exciting, right? But in health tech, hypergrowth can be like chugging Red Bull before a marathon – a quick high followed by a spectacular crash. I've watched health tech startups implode from scaling too fast. Remember, we're not just moving bits and bytes – we're dealing with lives. 𝗕𝘂𝗶𝗹𝗱 𝘀𝘁𝗿𝗼𝗻𝗴, 𝘁𝗵𝗲𝗻 𝗯𝘂𝗶𝗹𝗱 𝗯𝗶𝗴! 𝟑. "𝐀𝐈 𝐖𝐢𝐥𝐥 𝐒𝐚𝐯𝐞 𝐔𝐬 𝐀𝐥𝐥" 𝐌𝐲𝐭𝐡 Uber bet big on algorithms, and don't get me wrong, AI is amazing. But in healthcare, empathy isn't just nice to have – it's non-negotiable. I always tell my clients: Use AI to enhance humanity, not replace it. Your biggest differentiator might just be the human touch in a world gone tech-crazy. 🎭 The Plot Twist: These aren't just Uber's stories – they're ours. I've seen these same dramas play out in health tech startups from Silicon Valley to Singapore. I'm curious to hear from all of you: 𝙒𝙝𝙖𝙩'𝙨 𝙮𝙤𝙪𝙧 "𝙐𝙗𝙚𝙧 𝙢𝙤𝙢𝙚𝙣𝙩"? A time when you narrowly avoided (or spectacularly hit) a startup pitfall? Drop your thoughts below! One of the best things about this community is how we learn from each other's experiences. Your insight could be exactly what another innovator needs to hear.

Welcome to the free Health Innovators community. You are now entering an oasis on the internet for healthtech startups who want to achieve more and grow faster Here's EXACTLY what to do first: >> Step 1: Introduce yourself HERE using this copy/paste template: What's your name? What city and state do you live in? What health innovation are you bringing to market? What are you looking to achieve in the next 90 days? What's your biggest obstacle? What's your goal inside this community? What triggered you to sign up? (Was it an email, social post, or referral?) >> Step 2: Learn how to unlock everything by reading this. >> Step 3: Vote in the poll below letting us know where you are in the commercialization process. ------ Best practices in this community: • Try to level up quickly by commenting and posting your insights in the community. • Hit 'Like' 👍 on every helpful post or comment you see to help others level up. • When you write a post, break up your paragraphs into single sentences like I am doing now - this way more people will read what you write and actually reply. • Make sure your profile picture is a photo of you. • Be cool. • If you ever get stuck, feel overwhelmed, or are not sure what 'next step' to take, just ask the community. ------ Group Rules: 1) No Self Promotion 2) No Selling in the DM's 3) No Spamming the Community Feed

⚠️ Warning: Unless you're a Healthtech Growth Pro or you've worked 1: 1 with me to develop your GTM plan, you're likely making at least 1 of these 3 mistakes with your healthtech business and it's costing you hundreds of thousands of dollars in funding or revenue due to sheer ignorance. To save the day, this post reveals just how simple it can be to raise more capital and earn more revenue with your healthtech business by fixing a few common mistakes. For context: My business broke the million-dollar ceiling because I've fixed the 3 mistakes I’m sharing with you here. Mistake #1: The Target Audience is Too Broad & Too Diverse Most healthtech startups’ targeting strategy is like this: Me: “Who are you selling your healthtech innovation to?” Healthtech Startup: “I’m selling my [fill in the blank solution] to self-insured employer groups and consumers that use [fill in the blank solution].” Or, even worse, “I’m selling to health systems, the equine industry, the agriculture industry, and the hospitality industry. They all struggle with the same problem that we solve.” Me: “Your pitch deck would be more powerful and compelling if it was more specific and narrow.” Healthtech Startup: “Roxie, we cannot get more specific than this.” Really? C’mon. We've got to be more specific than that! 💸 It’s very expensive to pursue multiple markets at the same time and as a startup, you have to protect your cash reserves. 🚰 The competitive landscape is different among multiple markets and blending it all together dilutes your competitive position. 🔨 It’s impossible to nail your irresistible offer when you’re trying to appeal to a lot of different people. 📉 You lose the most powerful growth strategy you have: word of mouth. Different markets don’t speak to each other. They don’t hang out at the same conferences, the same watering holes. That makes it very difficult for adoption to spread. Here’s how to fix mistake #1: Think of markets like individual bowling pins.