Sep '23 in Acquisition/Prospecting/Sales
What should you know about your client list?
What do you need to know about the client list? Let's say you have a prospect that has 3k people in his list. What do you need from him to be considered an ideal client to do a DBR? I was thinking in the following:
-How clean the list is
-How people opted in
-We need to have such an irresistible offer that would make your clients feel dumb if they said no.
-The average client life time value
-When was the last time people were contacted through SMS?
-Are those contacts clients, former clients, potential clients, or a mix? If it's a mix, is it segmented?
What do you think guys?
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What should you know about your client list?
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