Simple Answer?✅ Social testing is an experimental process that shows how social media content is performing among target audiences. In this reading, you will learn about the different types of social testing and how each can help a brand’s social presence. Intro to Social Testing🤝 Social testing is important because, like any type of marketing analytics, it provides data-driven insights about a brand’s social media performance and audience preferences. Social media marketers use social testing to determine which content is effective, which types of posts the audience engages with most, and how to allocate budget towards effective types of posts. There are several types of social testing. Which type(s) you use depends on your brand’s business goals. Once those goals are outlined, you will be able to determine which type(s) of social testing will help you uncover the information you need to be most effective. Some of the most common types of social testing include A/B testing and multivariate testing. A/B testing🌡️ A/B testing compares two versions of a post with a single differing variable. For example, to test how to increase website traffic, you might run two paid social media ads that send the user to your homepage. The ads can be exactly alike, except for one changed variable. Maybe one ad includes a headline with a popular song reference in it, while the other one doesn’t. If your audience clicks on the version with the popular song reference in it more often than the other version, you may feel more confident using pop culture references in the future. Multivariate testing👨‍🔬 Multivariate testing compares two or more versions of a post with several differing variables. For example, to find out how different variations of an ad you created perform against each other, you might create four different versions. Version one would include an image with a caption. Version two would include a GIF instead of an image and a different caption. Version three would include a different copy and a different color scheme, and on the fourth version, you might change the color scheme and also include the GIF you used in the second variation.

I know a lot of us struggle to get traffic with the Social Media Side of Digital marketing hopefully, this lil hack will help you out this is what I do for some of my retainer clients on a month-to-month basis feel free to ask questions!!!🥲 Punch this prompt into chat GPT (the newest version for best results) and tailor it to your liking so you dont have to worry about content ideation anymore ✍️ "I want you to act as a social media content planner your task is to create a 30-day content plan for Instagram that includes ideas for reels stories and carousels for "my niche (hair stylist)" struggles with posting consistently due to time constraints. Your plan should include fast and easy to execute Content ideas that align with "your niche" that provide value to my audience for each day provide one a real idea is a short video idea that can be filmed quickly a story idea, a brief engaging story or series of stories a carousel idea a multi-image post that can be created with minimal effort. Please include a summary of each content idea the content type or static and suggest a caption with relevant Please Organize Everything In A Table Format" My Social Media Management clients like @intlbone or a few others on IG love this and i help them script and come up with location ideas with TikTok and chatGPT lmk if you guys would like me to go more in-depth on that too many more prompts we can use but here is a start keep getting creative!😁 it should look like the screen shot below!⬇️ are you guys utilizing chatGPT like this yet ?!?!👀