Stop trying to talk to everyone on LinkedIn.
A new student recently asked me this:
“How do I make LinkedIn work for me when it feels like I’m just shouting into the void?”
It’s a great question, and I thought it’s something worth sharing with everyone here.
The key is this...
Stop trying to talk to everyone on LinkedIn.
When I first started on LinkedIn, I was all over the place.
❌ I tried to appeal to every audience.
❌ My posts were a mix of random topics.
❌ My DMs were full of people who weren’t my ideal clients.
The result? Confusion.. not conversions.
Here's what changed everything:
✅ I got crystal clear on who I help.
✅ I spoke their language (no fluff, just value).
✅ I optimized my profile so they knew I was for them.
Now, I don’t just get engagement.
I get clients.
You don’t need more followers, likes or reposts.
You just need the right people following you.
What’s your niche or target audience? Share it below, and I’ll give you a tip to help 🤘
2
7 comments
Dennis Berry
3
Stop trying to talk to everyone on LinkedIn.
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